Monday June 26, 8:26 am Eastern Time
Company Press Release
Northern PCS Services Taps Lightbridge's Retail Management System for Quick Market Penetration
Lightbridge's Point-Of-Sale Offering Speeds New Services and Retail Outlets to Market for Sprint Affiliate
BURLINGTON, Mass.--(BUSINESS WIRE)--June 26, 2000-- Lightbridge, Inc. (Nasdaq:LTBG - news), a leading enabler of customer relationship management solutions for communications providers, today announced Northern PCS Services, a Sprint PCS Network Partner, has chosen Lightbridge's Retail Management System (RMS(TM)) for use in its 12 retail sales outlets during the upcoming launch of its PCS service offerings throughout Minnesota. Northern PCS Services picked RMS because of Lightbridge's longstanding relationship with Sprint PCS, particularly in rolling out RMS to multiple store locations.
``Northern PCS Services chose RMS to reap the benefits of its cash drawer and real-time inventory management capabilities,'' stated Kristen Carlson, senior manager, indirect operations for Northern PCS Services. ``RMS provides us with the ability to quickly process customer credit and activate services--something other systems we looked at cannot do. Equally important and unique was that an industry veteran such as Lightbridge came in as a partner to help us meet our goals and objectives.''
RMS is a comprehensive point-of-sale system designed specifically for the telecommunications retail environment. It allows retail operations be more productive in acquiring and activating customers, more efficient in handling new service offerings, and more effective in managing customers, vendors, purchasing and inventory. With RMS, Northern PCS Services can automatically track inventory, enabling it to avoid the cost and time burdens caused by having to process customer information manually. As a result, they can focus on the launch of their stores and services--not on infrastructure.
``Lightbridge is excited to have been chosen as the preferred solutions provider for Northern PCS Service's retail management needs,'' stated Brian Connolly, senior vice president of sales and marketing, Lightbridge, Inc. ``Launching a new service and retail operation in today's wireless market requires strategic direction from a provider with a proven track record in the industry. Lightbridge's RMS, coupled with our long-standing relationship with the Sprint PCS network, allowed us to immediately identify Northern PCS Services' needs and quickly implement the right combination of products and training to ensure quick market penetration.''
About Lightbridge
Lightbridge, Inc. (Nasdaq:LTBG - news) provides customer relationship management solutions that enable communications service providers to initiate and maintain relationships with their subscribers. Clients ranging from large established carriers to emerging service providers worldwide rely on Lightbridge's Telesto© network of integrated customer acquisition and risk management solutions to forge enduring customer relationships. Lightbridge's traditional and Web-based offerings are designed to facilitate rapid application approval, minimize fraud and expand the opportunity to retain high-value customers. Carriers also depend on Lightbridge as a valuable partner, leveraging its diverse range of business consulting services to enhance customer profitability and operational efficiencies. Lightbridge is headquartered in Burlington, Mass. For more information visit lightbridge.com or call 800-LIGHTBR.
About Northern PCS Services
Northern PCS Services, A Minnesota LLC, is owned and operated by four independent telephone companies located in Central Minnesota. These companies have over twelve years of wireless ownership experience through affiliated relationships such as Cellular 2000 of St. Cloud.
Northern PCS Services was established in 1999 to build, operate and manage a wireless communications network that will cover most of Minnesota, excluding the metropolitan area of Minneapolis and St. Paul, approximately one-third of North Dakota and a small portion of northwest Wisconsin. Even more exciting is the fact that Northern PCS has reached an affiliation agreement with Sprint PCS to become part of their 100% digital, 100% PCS nationwide network.
RMS is a trademark and Telesto, Lightbridge and the Lightbridge logo are trademarks of Lightbridge, Inc. All other trademarks and registered trademarks are the properties of their respective owners.
--------------------------------------------------------------------------------
Contact:
Lightbridge, Inc.
Gil Isenstein
781/359-4628
gisenstein@lightbridge.com
or
PAN Communications, Inc.
Jennifer Meyer/Joel Richman
978/474-1900
lightbridge@pancomm.com |
