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Technology Stocks : Amazon.com, Inc. (AMZN)
AMZN 233.22+1.8%Nov 28 9:30 AM EST
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To: Glenn D. Rudolph who wrote (105450)6/26/2000 3:29:00 PM
From: Mudlogger  Read Replies (2) of 164684
 
Marketing on Internet Television and Radio

Last I heard (from a CNBC Report) was that Buy.com is an acquisition candidate and not likely to receive enough capital to continue on its own.

I agree that retailers will soon dominate the etail business, but in traditional fashion as the internet moves to television and radio. A major consolidation effort is going on in the streaming media area, from which internet television and radio will evolve. I see a lot of retailers striking deals with the leaders in this area in the near future. The internet allows spontaneous buying with simply a credit card application, but most consumers don't like to purchase most items over the internet, the exception being CDs and DVDs. Therefore the advantage goes to retailers who will likely use the internet for gimics to get consumers into their store as well and spontaneously purchasing on line.

Buy.com use to advertise at Real.com in the Take5 section competing against Globalmedia.com but seems to have disappeared. Globalmedia.com looks to be one of the consolidation leaders in that space, building an advertising base with traditional broadcasters. This should be very attractive to retailers. Companies such as Globalmedia.com should start to make their move in the Fall, as more and more consumers start to acquire high speed internet access to make streaming media a viable source for advertising.

Check out GLMC and the Broadmark capital recommendation on the GLMC subject board.
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