Network Commerce Signs $8 Million in Licensing Deals for Online Customer
Acquisition Engine SpeedyClick Division Turning 'Sticky Engine'
Technology Into Winning Formula For Web Sites
SEATTLE, Jun 27, 2000 /PRNewswire via COMTEX/ -- Network Commerce Inc. (Nasdaq:
NWKC), a leading provider of technology infrastructure, services and networks
for businesses, merchants, Internet sites, and wireless networks conducting
commerce online, today announced agreements with PrizeCrazy and HobbyRat to
license the company's online customer acquisition engine. The agreements will
generate over $8 million over the next two years.
The Network Commerce online customer acquisition engine technology was developed
by SpeedyClick.com, a division of Network Commerce and a member of the Network
Commerce Consumer Network. The customized technology package includes three
major components -- a registration engine, an e-currency and redemption engine,
and an entertainment platform. The company's first customer acquisition engine
client, PlanetofMusic.com, has vaulted to the #1 music site -- ahead of mtv.com
and mp3.com -- in the three months since its launch, according to PC Data
Online. The site had over 2 million visits for the week ending June 24, 2000,
and is averaging over 130,000 registrations per month.
"We've taken the formula that has made SpeedyClick so successful and are
packaging the technology and services for other sites," said Dwayne Walker,
chairman and chief executive officer of Network Commerce. "Our online customer
acquisition engine provides a creative and effective tool for obtaining
first-time visitors and generating repeat traffic."
The technology has made SpeedyClick.com itself (http://www.speedyclick.com) the
#1 Amusement site, the #1 Games site, the #1 Online Gaming site, the #3 Auctions
site, and the #17 overall Web site for the week ending June 24, according to PC
Data Online. The site experienced over 6.8 million unique users the same week.
By comparison, the site had 3 million visitors during October 1999.
About Network Commerce Inc.
Network Commerce Inc. (http://www.networkcommerce.com) is a leading provider of
technology, services and commerce networks for Internet sites, wireless
networks, businesses and merchants. Network Commerce's core commerce
infrastructure technology, services and commerce applications are known as the
Network Commerce CommerceSuite. Built on the CommerceSuite are the Network
Commerce Business Network and the Network Commerce Consumer Network. The Network
Commerce Consumer Network is comprised of ShopNow.com (http://www.shopnow.com),
a leading shopping network and directory featuring over 60,000 merchants and
over 7,000 affiliate sites; BottomDollar.com (http://www.bottomdollar.com), a
comparison shopping network with over 1,700 affiliate sites; and SpeedyClick.com
(http://www.speedyclick.com), a leading commerce-enabled entertainment community
with over 7,000 affiliate sites. The Network Commerce Business Network is
comprised of b2bNow.com (http://www.b2bnow.com), a business-to-business
marketplace and directory featuring over 610,000 businesses in 260 international
markets; FreeMerchant.com (http://www.freemerchant.com), a business and merchant
store builder with over 65,000 hosted businesses; and Ubarter.com
(http://www.ubarter.com), a business-to-business barter exchange. Network
Commerce Inc.'s eBusiness Services division provides consulting, custom commerce
solutions, and integrated marketing services. Network Commerce Inc. has over 600
employees and is headquartered in Seattle with offices in Arizona, California,
and Georgia.
Forward Looking Statements:
Certain statements in this announcement, including statements concerning our
plans, intentions and expectations, contain "forward-looking statements" within
the meaning of the Securities Act of 1933 as amended. Forward-looking statements
are based on the opinions and estimates of management at the time the statements
are made and are subject to certain risks and uncertainties that could cause
actual results to differ materially from those anticipated in the
forward-looking statements. The words "believe," "expect," "intend,"
"anticipate," variations of such words and similar expressions identify
forward-looking statements but their absence does not mean that the statement is
not forward-looking. These statements are not guaranties of future performance
and are subject to certain risks, uncertainties and assumptions that are
difficult to predict. Readers are cautioned not to place undue reliance on these
forward-looking statements that speak only as of the date of this announcement.
Factors that could affect Network Commerce's actual results include, among
others, the factors described in Network Commerce's filings with the Securities
and Exchange Commission, including its Quarterly Report on Form 10-Q for the
quarter ended March 31, 2000. Network Commerce Inc. undertakes no obligation to
update publicly any forward-looking statements to reflect new information,
events or circumstances after the date of this release or to reflect the
occurrence of unanticipated events.
SOURCE Network Commerce Inc.
CONTACT: press only, Rita Brautigam, 206-223-1996, or
ritab@networkcommerce.com, or investors, Alan Koslow or Elise Spencer,
877-0430-0131, or ir@networkcommerce.com, all of Network Commerce Inc.; or
press, Matt Gillingham of APCO Worldwide, 206-972-2596, or
mgilling@apcoassoc.com, for Network Commerce Inc.
URL: speedyclick.com
networkcommerce.com
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