Most people I know buy Nokia phones because it's Nokia. I always order the new models without asking for features, price, size etc. I just order it, because it's the newest Nokia, so it must be good.
That's how it is around the world, maybe except USA, since you got this Motorola company. Do they still make mobile phones? I haven't seen one in ages.
Most people don't care about the Intel trademark - they buy Intel if that's the best offer in MHz/$. Their networking equipment gives us more trouble than no-name equipment, and I really don't know of other Intel business than CPU-related products, B2B chips, Linux and networking stuff.
Remember, that there is a market outside the U.S., that Wall-Mart is not known to most people, that Intel and Microsoft are foreign to more people than there are americans, that Microsoft still doesn't deliver a server operating system that can be operated by people that know only their native language in most countries, and that FDA, NSA, CEO, GI and POW are unknown letter combinations to most second-language english-speaking people in Europe.
Imagine if Windows NT Server was only available in Arabic and Russian, but not English. This is how NT Server is marketed in Europe. I believe that most people using MS Word don't know the meaning of "Word". When I translate "Micro Soft Word" to danish, word for word, people are laughing their heads off. It must be fun to be an american. |
