DataWave Awarded Telecom Contract From TSIG.com to Provide More Than 3 MillionLong Distance Calling Cards for Coca-Cola College Football Promotional Campaigns
Mon Jul 24 08:47:00 EDT 2000
VANCOUVER, B.C., Jul 24, 2000 (BUSINESS WIRE) -- DataWave
(OTCBB:DWVSF)(CDNX:DTV.V) today announced that it had been awarded two
contracts by TeleServices Internet Group Inc (OTCBB:TIGI-news), known as TSIG.com, to provide more than 3 million prepaid long distance calling cards and the related telecom network services.
The cards will be used to support several promotional campaigns to begin in
August, as part of the Coke College Football Rivalry promotions recently
announced by TSIG.com.
The calling cards will be distributed in Coke 12-packs and offer the users free
long-distance minutes and free discount units for use in TSIG.com's music
membership buying club, myMusicCard.com. Under the terms of the contract,
DataWave will provide recharge services and long-distance access through its
partner, Clariti Telecommunications International, Ltd. (OTCBB:CRTM-news). Ron
Bozek, Vice President Sales of DataWave, stated: "DataWave welcomes this first
of many agreements with TSIG.com in fulfilling Coca-Cola's promotional
campaigns. We look forward to working with TSIG.com in meeting the promotional
campaign requirements of their wide array of customers."
TSIG.com recently announced that the Atlanta Coca-Cola Bottling Company, a
division of Coca-Cola Enterprises, Inc., had decided to expand its Music/Phone
Card Promotion with TSIG.com and distribute 2 million Coca-Cola Music/Phone
Cards and 15 million Virtual MusicCards in connection with the "Refresh the
Rivalry" campaign for the annual Georgia vs. Georgia Tech College football
blockbuster. The promotion is targeted to reach an estimated 4.6 million people
in the greater Atlanta market commencing August 28, 2000 and concluding on
October 31, 2000.
TSIG.com also announced it had reached a similar agreement with Coca-Cola
Enterprises - Tennessee/Alabama Division to utilize the Music/Phone Card for two
other emotionally charged college football classics: the "Celebrate the Rivalry"
sweepstakes to highlight the annual Alabama vs. Auburn football showdown and
another initiative for Tennessee vs. Kentucky. Both programs are to kick off
August 15, 2000 and conclude September 30, 2000.
"We are pleased that DataWave will be working with us on these very important
projects," said Robert P. Gordon, Chairman & CEO of TSIG.com. "The Coca-Cola
projects are a critical part of our growth strategy and we need a strong telecom
network and prepaid calling card provider. We have been searching for the right
supplier and are confident that we have found a solid partnership with
DataWave."
About TSIG.com (http://www.tsig.com)
Headquartered in St. Petersburg, Florida, TeleServices Internet Group Inc.,
known as TSIG.com, has reached definitive agreements to acquire
GeneralSearch.Com, an Internet search engine and portal; The Affinity Group, an
affinity marketing and sales company; and Reliant Interactive Media, a direct
marketing company that drives retail sales via television and the Internet.
TSIG.com forms myCard partnership agreements with national corporations and
non-profit organizations, and then works with those partners to design
revenue-generating programs that attract consumers to their Web sites. The first
myCard program was myMusicCard, which enables consumers to purchase CDs and
cassettes at the lowest available prices. Similarly TSIG.com's myPhotoCard
programs provide low-cost film processing and Kodak Film, and the myPhoneCard
programs provide low-cost prepaid long-distance calling card services. For all
new myCard users, TSIG.com has arranged through General Search.Com to provide
free Internet access for life, free e-mail, fax, integrated messaging and other
features.
These customized marketing programs are intended to provide recurring revenues
to TSIG.com and its partners, and help develop strong brand loyalty and
awareness within target communities. TSIG.com further enhances its myCard
programs by providing customer service and support with its Web-based call
center and related services. With non-profit organizations, TSIG.com is engaged
in "cause-related marketing" and has a "volunteer sales force" of millions
generating sales and driving traffic to Internet sites for the lowest customer
acquisition cost in the business. TSIG.com is the national marketing partner of
UCP, the nation's largest non-profit health care organization and leader in the
disability field, which each year serves over 1 million people with disabilities
in the United States. TSIG.com's corporate web site is at www.tsig.com and the
myMusicCard web site is at www.mymusiccard.com.
About Clariti Telecommunications International, Ltd. (http://www.clariti.com)
Clariti Telecommunications International, Ltd. is an international
telecommunications company headquartered in Philadelphia, PA. Clariti offers a
variety of products and services in the four key areas of telecommunications:
Voice, Data, Internet, and Wireless. Clariti is integrating its services using
next-generation network technologies to offer advanced solutions at lower costs
a patented digital wireless system that combines attributes of paging, mobile
phones, and voicemail into a small device known as the Voca(TM) Wireless
Voicemail Player. Clariti's IP Telephony business utilizes its state-of-the-art
VoIP (voice over IP) network to deliver low-cost, high quality domestic and
international voice communications, Internet access, and web hosting. Clariti
markets its products and services to customers in rapidly growing
telecommunications markets, such as Latin America, Asia, Australia, the Middle
East, and the United States.
About DataWave (http://www.datawave.ca)
DataWave designs, develops, produces, owns and manages a proprietary,
intelligent, automated direct-merchandising network, known as the DataWave
System, that the Company uses to distribute prepaid products. This unique
leading-edge technology provides for point-of-sale activation, cash/credit card
acceptance, detailed reporting and sales analysis, 24-hour self diagnostic
troubleshooting and automatic inventory replenishment, making it virtually
maintenance-free. The DataWave System has proven to be successful, resulting in
alliances with leading telecommunications companies and winning prestigious
national accounts in the United States prepaid calling card market.
With this strong foundation, DataWave is now poised to capitalize on the
flexibility of its System by augmenting its product range to meet the
diversified and changing needs of the prepaid marketplace. This expansion will
see the Company aligning itself with a number of strategic partners in the short
term.
The DataWave System is currently comprised of DataWave Merchandisers (DTMs),
which are free-standing intelligent machines capable of dispensing multiple
prepaid products, and over-the-counter "swipe" units (OTCs) for point-of-sale
prepaid retailing. Both of these are connected to the Company's proprietary
communications gateway and database software through a wireless and/or land line
wide area network. The first DTM was placed early in 1996 and the first OTC
device later the same year. DataWave Systems Inc.
John Gunn, General Manager, CFO
This news release may include statements that constitute forward-looking
statements. Such forward-looking statements involve known and unknown risks,
uncertainties and other factors that may cause actual results, performance or
achievements to differ materially from the anticipated results, performance or
achievements expressed or implied by such forward-looking statements.
"DataWave" together with design is a registered trademark of the Company. All
other trademarks and trade names referred to are the property of their
respective owners.
CONTACT: DataWave Systems Inc.
Bill Turner, 604/709-5112
Email: info@datawave.ca
Website: www.datawave.ca
or
DataWave Systems Inc.
Josh Emanuel, 973/839-9100
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