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Strategies & Market Trends : SPATIALIZER AUDIO LABS INC (SPAZ)

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To: Gary Carlson who started this subject7/25/2000 11:30:09 AM
From: tony schwarz   of 1113
 
(COMTEX) B: Spatializer Announces New Family of Comprehensive Digital
B: Spatializer Announces New Family of Comprehensive Digital Audio Enhancement
Solutions for Television, MP3 Player, PDA, AV Receiver, PC and Car Audio
Markets Spatializer DigitalFX(TM) Series Offers Wide Array of DSP-Based Audio
Enhancement Algorithms Specifically Optimized for Efficient and Cost Effective
Implementation on Targeted Platforms

WOODLAND HILLS, Calif., Jul 25, 2000 /PRNewswire via COMTEX/ -- Spatializer
Audio Laboratories Inc. (OTC Bulletin Board: SPAZ) announced today the
introduction of the Spatializer DigitalFX(TM) series of DSP-based audio
enhancement algorithms specifically targeted and optimized for several key and
emerging audio devices and platforms. The Spatializer DigitalFX(TM) series is a
comprehensive audio enhancement software solution based on the Company's
renowned Spatializer N-2-2(TM) virtual surround sound technology and Vi.B.E(TM),
the Company's virtual bass enhancement technology, combined with additional
audio effects tailored for specific product applications. This powerful
combination of technologies in a single product targeted for specific product
applications provides a highly efficient and cost effective solution for the
television, portable MP3, PDA, AV Receiver, PC and car audio markets.

Spatializer Digital TVFX(TM) is a customized application of Spatializer
technology optimized for digital and analog televisions with an on board digital
signal processor. Spatializer integrates its original, patented 3D Stereo and
N-2-2 technologies with speaker-compensation and Vi.B.E. bass enhancement
algorithms. The digital processing of the stereo signal provides a striking and
immersive audio experience while the virtual bass enhancement creates apparently
deeper bass response from the small speakers utilized by most televisions.
Optional reverb and equalizer features further enhance the audio experience. The
result is a dramatic improvement to the overall audio soundfield provided by the
television. Spatializer Digital TVFX is 100% digital, and applicable to any TV
system with an embedded DSP.

Spatializer Digital OntheGoFX(TM) is targeted specifically for portable MP3
player devices, including Personal Data Assistants (PDAs). According to industry
analysts, the portable MP3 player market is expected to grow to 32 million units
sold by 2003. Spatializer Digital OntheGoFX shares the same core 3D stereo
technology as other members of the Spatializer DigitalFX series, but sports a
highly effective headphone algorithm, which produces a highly immersive audio
experience. In addition, the included Vi.B.E technology is particularly
effective in improving the limited bass response of inexpensive lightweight
stereo headphones often incorporated into these devices. The algorithms are
highly efficient, utilizing a minimal amount of MIPS any standard embedded DSP.

Spatializer Digital PCFX(TM) combines the entire suite of respected Spatializer
audio technologies into a single, comprehensive and cost effective software
audio solution for the Wintel platform. Since the product runs on the host CPU,
with minimal CPU utilization, no discrete chip is required. Spatializer Digital
PCFX provides Spatializer 3-D stereo, Spatializer N-2-2 virtual surround sound
for DVD playback, Vi.B.E virtual bass enhancement and enCompass(TM),
Spatializer's positional audio technology for computer games utilizing the
Microsoft DirectX(TM) API. Spatializer technology has been utilized by Apple
Computer across their product platforms since October 1999.

Spatializer Digital AVFX(TM) is tailored for AV Receivers equipped with a Dolby
Digital decoder. Spatializer Digital AVFX provides Spatializer 3-D stereo,
Spatializer N-2-2 virtual surround sound for DVD audio or video playback, Vi.B.E
virtual bass enhancement and in the future, extensive room modeling and
customized effects.

Spatializer Digital AutoFX(TM) enhances the audio performance of DSP-based car
stereo systems by delivering Spatializer's acclaimed 3-D stereo, bass
enhancement, equalizer and reverb technology in a single solution. Optional
positional audio voice cues for on board GPS and navigation systems, virtual
surround sound for on board DVD player systems and space modeling will be
offered as per customer requirements.

"The Spatializer DigitalFX series marks a revolutionary approach to delivering
our extraordinary audio enhancement technologies to a wide array of existing and
emerging applications in a cost effective manner. This new product line is the
keystone of our previously announced objective of leveraging the digital audio
revolution to expand our business," stated Henry R. Mandell, Chairman of the
Board and Chief Executive Officer of Spatializer Audio Laboratories, Inc." By
offering efficient software solutions, thus eliminating the need for costly
discrete analog chips, we believe that this product family will expand the use
and application of our audio enhancement technologies as never before. Further,
as digital signal processors become more powerful and more pervasive, it opens
up entirely new dimensions for pushing the envelop in developing astonishing new
audio enhancement experiences," continued Mr. Mandell.

"We have never announced such a comprehensive array of audio enhancement
products at a single time," stated Randy Roscoe, Vice President, Sales and
Marketing of Spatializer Audio Laboratories, Inc. "This new family of products
allows us to leverage the power of the digital signal processor to deliver an
outstanding audio experience to PC and consumer electronics products, while
tailoring the algorithms to the specific requirements of our customers. The
Spatializer DigitalFX series is both a flexible and comprehensive solution we
think our customers can afford to widely incorporate in products previously
burdened by the cost constraints posed by discrete analog solutions. In
addition, the Spatializer DigitalFX series allows us to offer our technology to
the emerging portable MP3 player and PDA markets which are expected to achieve
exponential growth in the coming years. I am very excited by the opportunity to
offer these outstanding and cost effective audio solutions customized for the
specific needs of our customers," concluded Mr. Roscoe.

Spatializer Audio Laboratories, Inc. is a leading developer, licensor and
marketer of next-generation technologies for the consumer electronics, computing
and entertainment industries. The company's advanced audio technology is
incorporated into consumer electronics audio, video and DVD products from global
brand leaders including Toshiba, JVC, Panasonic, Hitachi, Samsung, Acer, Sharp,
Sanyo, LG, Emerson, Zenith and Proton, in PC multimedia systems and peripherals
from Apple, Dell, Gateway, Hewlett Packard, Sony, Fujitsu, Seiko-Epson, NEC,
Micron and Labtec, in silicon from Matsushita, New Japan Radio Corporation, ESS,
Zoran, Motorola, C-Cube, NJRC, OnChip Systems, and Acer Laboratories Inc, in
software compatible with softMP3 players such as WinAmp and XingMP3 and in
leading DSP and Wintel platforms.

Spatializer stock is traded on the OTC Bulletin Board under the symbol "SPAZ."
The company is headquartered in Woodland Hills, Calif. and has marketing,
engineering and R&D facilities in Santa Clara, Calif. and Tokyo. Further
information may be obtained from Spatializer's SEC filings, website
(www.spatializer.com) or by contacting Spatializer at 1-888-825-0743 or e-mail
to spaz@mdcgroup.com.

Safe Harbor Act Statement Under the Private Securities Litigation Reform Act of
1995: Certain information in this news release, including the comments by
Messrs. Mandell and Roscoe in paragraphs seven and eight are forward looking
statements that are based on management's belief, as well as assumptions made
by, and information currently available to management.

While the Company believes that its expectations are based upon reasonable
assumptions, there can be no assurances that the Company's financial goals will
be realized. Numerous uncertainties and risk factors may affect the Company's
actual results and may cause results to differ materially from those expressed
in forward-looking statements made by or on behalf of the Company. These
uncertainties and risk factors include, but are not limited to dependence on new
technology and intellectual property, dependence on the PC and consumer
electronics industries, dependence on product shipments of third-party
licensees, competition and pricing pressures, the timing and realizable value of
the MDT technology, and other risks detailed from time to time in the Company's
periodic reports filed with the Securities and Exchange Commission.

Notices: Desper Products, Inc. is a wholly owned subsidiary of Spatializer Audio
Laboratories, Inc. Spatializer(R) is a registered trademark and
N-2-2(TM),Vi.B.E(TM), DigitalFX(TM), Digital TVFX(TM), Digital OntheGoFX(TM),
Digital AVFX(TM), Digital PCFX(TM) and Digital AutoFX(TM) are trademarks of
Desper Products, Inc. Microsoft DirectX is a registered trademark of Microsoft
Corporation. Dolby Digital is a registered trademark of Dolby Laboratories, Inc.

SOURCE Spatializer Audio Laboratories, Inc.


CONTACT: Investor Relations of Spatializer Audio Laboratories Inc.,
888-825-0743, spaz@mdcgroup.com

URL: spatializer.com
prnewswire.com

(C) 2000 PR Newswire. All rights reserved.

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KEYWORD: California
INDUSTRY KEYWORD: CPR
ENT
SUBJECT CODE: PDT
OTC

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