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Strategies & Market Trends : Telebras (TBH) & Brazil
TBH 0.373+0.5%Feb 6 9:30 AM EST

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To: Art Baeckel who wrote (21224)8/3/2000 7:59:09 AM
From: Art Baeckel  Read Replies (1) of 22640
 
Terra Named Best Portal and ISP in Latin
America

PR Newswire - August 02, 2000 14:39

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- The Award is Given by PC World Latinoamerica, the Leading IT Magazine
in Latin America, and Terra was Selected From Among 81 Finalists -

MADRID, Spain, Aug. 2 /PRNewswire/ -- Terra Networks, S.A. (Nasdaq:
TRRA), the Internet subsidiary of Telefonica, S.A, has been named best portal
and best ISP in Latin America in the latest awards by PC World
Latinoamerica, Latin America's leading IT magazine.

Terra beat out competition from 81 finalists in various categories. The finalists
were named by 45 high-tech companies in the sector while the jury was made
up of 20 judges selected by 10 PC World editorial teams in the region.

This award validates Terra's strategy of consolidating its leading position in the
Spanish- and Portuguese-speaking Internet business, a potential market of 550
million people. Last June, Terra launched Terra Uruguay and Terra Venezuela,
and the company recently announced the acquisition of the "La Cuidad" portal,
making it the Internet leader in Colombia.

With these initiatives, Terra is now present in 17 countries. In addition to Spain,
the Telefonica subsidiary is also present in Brazil, Mexico, Chile, Peru,
Uruguay, Guatamala, Argentina, Costa Rica, Venezuela, Colombia, El
Salvador, Honduras, Nicaragua, Panama and the United States.

PC World Latinoamerica is the publishing division of IDG (International Data
Group), a leader in IT services in Latin America. IDG publishes more than 290
titles in 75 countries, reaching 40 million readers worldwide. IDG also
organizes 168 IT-related exhibitions in 35 countries. IDG's research division,
International Data Corporation, is the leader in IT research through its 49
offices in 43 countries.

ABOUT TERRA NETWORKS

Terra Networks is the world's leading provider of both ISP services to
residential and small office (SOHO) clients and content for the Spanish-and-
Portuguese-speaking markets. Its ISP business has approximately 2.7 million
clients and hosts 1,032 million pages per month, while Terra portals receive 86
million log-ins per month.

In the first half of 2000 Terra's revenues increased 180% and advertising
revenues continued their strong growth, rising 540% with respect to June 1999
and 84% on the previous quarter. E-commerce revenues multiplied 6-fold in
the first half and the number of clients has doubled in 6 months and increased 5
times in a year.

On May 16, 2000, Terra announced the proposed acquisition of Lycos to
create the first global Internet portal. This operation will allow the convergence
of Lycos in services, contents and distribution with operations in 37 countries.

Terra currently provides ISP services in Spain, Brazil, Mexico, Chile, Peru,
Guatemala and the United States and operates portals in Argentina, Venezuela,
Uruguay, Costa Rica, El Salvador, Honduras, Nicaragua and Panama.
Recently Terra announced the acquisition of the "La Ciudad" portal to lead the
Internet market in Colombia.

Terra is developing on-line advertising, marketing, e-commerce and other
related initiatives in all of its markets. The company also combines a wide range
of international content with other content of a largely local nature to reflect the
individual communities of its users as well as their everyday interests and
concerns.

Terra Networks, S.A. is a subsidiary of Telefonica, S.A. and is listed on the
Spanish stock market (TRR) and on Nasdaq (TRRA) in the United States.

SOURCE Terra Networks

/CONTACT: Teia Chalmers of Kekst and Company, 212-521-4886, for
Terra
Networks, or Press Office of Terra Networks S.A., +34-91-452-30-47,
+34-91-452-31-46, or e-mail, comunicacion@corp.terra.com/

(TRRA)
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