Press Release! China Opens Door to FONAR China Opens Door to FONAR
biz.yahoo.com
Major Beijing Distributor Wins Exclusive to Sell MRI Product Line
MELVILLE, N.Y.--(BW HealthWire)--Aug. 15, 2000--FONAR Corporation (NASDAQ-FONR), The Patient-Friendly(TM) MRI Company, today announced a signed exclusive agreement with Beijing-based medical distributor Evergreen Imaging to immediately market FONAR's extensive line of magnetic resonance imaging (MRI) systems throughout the People's Republic of China.
This agreement opens one of the world's largest marketplaces for FONAR. Evergreen signed with FONAR because of its wide array of seven MRI products, including the compact, low-cost Echo(TM), which competes with other scanners at roughly half the price, and the QUAD(TM) 12000, the highest field (0.6 Tesla) Open MRI available in the market today.
FONAR's marketing campaign has already been energized by the successful trip to China in June by Jay Dworkin, Ph.D., FONAR's MRI Product Marketing Manager. Dr. Dworkin conducted seminars in Beijing to train the Evergreen sales force and made presentations to potential customers in Beijing, Shanghai and Nanjing to support Evergreen's goal of providing coverage throughout the country. Photographs from Dr. Dworkin's trip can be viewed on the corporate website at www.fonar.com/news/081500.html.
``This is an excellent arrangement for both parties,'' said Sol Ginzburg, FONAR's vice president of sales. ``After carefully evaluating the needs of the Chinese medical community and the extensive FONAR product line, Evergreen Imaging officials selected our company as their sole source for this type of equipment. On our part, we were pleased to award the exclusive agreement to Evergreen based on its excellent reputation, impressive track record, major presence throughout China, and the attractive, comprehensive financing packages that it offers its customers.''
Mr. Ginzburg advised that Evergreen's sales force has immediately begun to aggressively market FONAR products into the Chinese marketplace and that he will soon be traveling there to meet with a number of prospective buyers. ``With its well-established network of sales representatives and its offices in every major marketplace in China, Evergreen Imaging will enable FONAR to quickly and effectively penetrate the lucrative China market,'' he stated.
In 1980, FONAR introduced the world's first commercial MRI whole-body scanner. The FONAR Seven, the company's MRI product line, includes the Echo(TM); the newly-enhanced QUAD(TM) 12000 and QUAD(TM) 7000; and the newly FDA-cleared-for-marketing FONAR-360 (TM), which is available in its open sky configuration for diagnostic purposes and, in the future, in its interventional-360 configuration for MRI-guided interventions. Also included are its works-in-progress scanners, the Pinnacle(TM), the 0.6 Tesla Open MRI with superconducting magnet technology, and its Stand-Up MRI that is able to scan patients in the weight-bearing position.
Contact:
FONAR Corporation, Melville Daniel Culver, Director of Communications David Terry, VP, Secretary Tel: 631/694-2929 Fax: 631/390-9540 E-Mail: investor@fonar.com |