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Technology Stocks : Wind River going up, up, up!

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To: lkj who wrote (8277)8/18/2000 7:05:25 AM
From: Allegoria  Read Replies (1) of 10309
 
There seems to be considerable confusion concerning Scientific Atlantic's (SFA) PowerTV subsidiary. Lets start with this:
PowerTV Executive Summary:

The paper I have referenced below introduces the SFA operating system (OS) for digital set-top boxes that will enable a wide range of services for the interactive television marketplace. It is this OS that is called PowerTV. It is a robust OS providing an open platform for developing and delivering interactive services and multimedia content to consumers across broadcast and client/server networks. The PowerTV solution is rather unique in that it represents a completely new approach that is developed specifically for implementation in an environment populated by multiple, competing suppliers of digital set-top boxes.

I won't put the whole tech paper here as it might not be of interest to everyone, however it is an interesting read for WIND investors. The paper begins by describing the factors leading up to interactive TV, the key market players, and projected industry growth. It then defines the many challenges facing digital set-top box manufacturers and network operators:

Real-time multimedia delivery
Consumer expectations for ease of use, reliability, convenience, and entertainment value
Consumer price constraints
Mixed services and transmission options
Multiple developer platforms
A wide variety of applications, each with different run-time requirements
A developing marketplace with evolving needs

The heart of the paper discusses how PowerTV addresses these challenges. Rather than adapting existing technologies to the digital set-top box marketplace, PowerTV takes a different approach. Every aspect of the PowerTV architecture reflects its singular focus--interactive, consumer-driven multimedia.

The paper concludes with an overview of the PowerTV architecture and its different delivery configurations.

Ref: powertv.com

Hope this helps,
Eric
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