Analysts Meeting - Knowledge Management
- the market is huge: Fortune 500 companies - $12 billion:
NETP has a unique offering: 90% of the specialised knowledge an employee develops is in his head: if the average life span of an employee is 7 years then a large company is constantly bleeding its intellectual capital: other products (such as AUTONOMY) can capture documented resources, but only NETP captures the unique "world view" of each individual, his research paths, links, resources, methods, references and then links it to the world view of other individuals: the cosmos (my word) which NETP creates on the corporate intranet causes the profile fo each person to constantly update - even if the individual is on holiday.
- the KM product has a high price: NETP charges by the "seat" - the number of persons involved: Proctor and Gamble have bought for 16,000 of its engineers - and may want more:
- the smaller Fortune 500 companies have 10,000 employees and the larger over 100,000: so even a percentage of employees using KM in any given company means big business for NETP: the challenge NETP sets itself in all its products is to demonstrate how they improve ROI for the customer - this applies to KM as well:
- KM is also offered to customers of NETP's e-commerce products - the multi-channel retailers: in those cases, it is used by management:
- NETP selects its customers - it has a strategy - interested in financial services, pharmacuticals etc:
- KM produces renewable income from consulting, training and maintenance:
- NETP is just at the foothills of this market:
- NETP has a policy of not announcing customers until the pilot studies are complete and the installation is up and running; so despite the fact that it is already receiving income for pilot studies from a number of new KM customers it has not announced; it was at this point that I thought I heard him say that 3Q and 4Q will be "huge" - but check it out, I may have misheard: |
