Darrell,
HI!!
Ohhh Darrell... "Mr. Dell doesn't see much of a transformation. "We are doing the same things we
have been doing for a long, long time," he says. "Picking our spots to focus our
energies, and driving the organization behind them."
Ohhh Darrell... "A onetime Bain & Co. consultant to Dell and a classically trained violinist, Mr.
Rollins is considered a brilliant if aloof strategist, responsible for hiving
off growing divisions into dozens of smaller units. Under Mr. Dell's tutelage,
he has assumed the challenge of keeping a company that has doubled in size in
the past two years hewing to its low-cost model. "Our advantage is the same no
matter where you go," he says.
Ohhh Darrell...
'Full-Steam Ahead'
"By using the lean production it has developed over the years, Dell hopes to
underprice rivals and gain market share. "We're going full-steam ahead, running
at Sun and EMC, and we'll take Compaq out along the way," Mr. Dell says
confidently.
Dell is targeting small servers for Internet start-ups and corporate Web sites,
with plans to move into bigger, more complex computers. And Mr. Dell promises a
new Dell data-storage system that will deliver the same amount of storage for a
fraction of the price of a product from EMC, a Hopkinton, Mass.,
storage-equipment maker. "I think EMC stands for Excess Margin Corporation," Mr.
Dell says."
Been a long time coming...But, like dad likes to say..."You just don't bring this stuff to market overnight"
Best, kemble |
