I really DO wonder what the "secrets known only to multimillionaires" are...
Here is the one secret:
Package up your own flavor of "Secrets Known Only to Millionaires," make it pretty and glossy, market the living hell out of it, and sell it for 20 times what it is worth.
Pick something that has not been done to death -- real estate, stocks, MLM, commodity futures, porn, medical transcriptions, viatical settlements, etc. are all too tired. In order to to pique interest, you must pick something that will seem cutting edge, relatively riskless and ground floor. All the smart people want the ground floor. The really smart people nail the floor together so there's something to stand on in the first place. Just pick your floor material.
Hmmm... "You Can Become a Millionaire Bandwidth Broker"! sounds like a good one. That's starting to become a reasonably hot area -- just enough on the fringe so people might think it's the coming wave, but just enough reality to have some substance for those checking into it. It's about where brokering electricity was four or five years ago. PERFECT time for it. Has all the good hot buttons -- commodity, Internet, work at home, yada yada yada
Write a nice little short-run vanity publisher book (filled mostly with "Do you want to be a poor schlub all of your life or not?" diatribes and Pump speeches that make them want to change their life, but with 20% of content about how a person would actually go about brokering bandwidth). If you want to go really cheap, just password-protect the book on the net and tell them you are doing that so you can "update" it with "the latest news and happenings in the world of bandwidth brokering."
Start with $99.95 as your MSRP on your web site.
Get the ball rolling: begin posting all over the net with aliases saying "...I just ran across this [your idea] and was wondering if anyone knows if it's a scam." Don't say how much it costs, just put a link to your page. No one will flame you because you appear to be helpfully saving people from scams.
Your will get a lot of hits. You want to capture them, so run a special for $69.95 and you'll get a nice revenue spike. Impulse is required; you must accept credit cards on the net or they may change their mind. It must be a nice site, not cheesy, or they will think "fly by nite" and leave. You can inexpensively hire a student web designer from your local College of Art and Design to make it nice. They work cheap so they can build a portfolio.
"You Can Become a Millionaire Bandwidth Broker"! -- seed planted, ground staked. Let's see what rolls in.
Now, start over at the top and move on to the NEXT idea that can make people millionaires...
As each idea begins to pay off, take 30% of the net revenue as profit and roll the other 70% back into marketing the same idea. Just pay to have the marketing done so you can spend your time on the new ideas. Keep taking 30% and plowing back 70% until you can gauge that at least 20 other people/companies/sites have copied your idea. Then start taking 100% and let it die a natural death as competition overwhelms it.
You should have a good 8-10 ideas running concurrently at any given time.
Pretty soon, you may actually be a millionaire if you have enough good ideas to keep the plates spinning.
Dave |
