Universal Studios Home Video Teams Up With Zengine to Launch Jurassic Park Online Store
UNIVERSAL CITY, Calif.--(BUSINESS WIRE)--Aug. 31, 2000--Universal Studios Home Video announces the launch of the Jurassic Park on-line store at www.jurassicpark.com, as it teams up with Zengine, Inc., the Internet subsidiary of MCSi, Inc., (Nasdaq:MCSI - news) to create, service and maintain the on-line shopping destination.
The Jurassic Park on-line store offers consumers a unique opportunity to pre-order the Jurassic Park and The Lost World: Jurassic Park DVD and VHS, from mid-September up until the street date, October 10, 2000.
In making the announcement, Craig Kornblau, president, Universal Studios Home Video said, ``Working together with Zengine, we have created a consumer destination for the Jurassic Park movie franchise incorporating an e-commerce opportunity as well as other value-added features. The store will represent Universal Studios Home Video's commitment to using cutting edge technology to support customer service.''
Documenting the growing trend, Randy Malinoff, vice president of Internet marketing, Universal Studios Home Video said, ``This unique collaboration between Universal Studios Home Video and Zengine reflects the growing trend toward complementing traditional off-line merchandising and marketing with a comprehensive e-business strategy. Building on the worldwide popularity of the Jurassic Park franchise, we are pleased to offer our customers fast and easy access to the Jurassic Park and The Lost World: Jurassic Park videos, a preview of the highly anticipated Jurassic Park III, and links to other Universal Studios products and services.''
As the Universal Studios Home Video e-commerce provider for the Jurassic Park on-line store, Zengine will integrate its proprietary technology, the KORE Engine, with a complete set of services, including extensive merchandising of the Jurassic Park on-line store, product content, personalization, customer relationship management, order management, order fulfillment, reporting and analysis.
President and CEO of Zengine, Inc., Joe Savarino said, ``We are delighted to partner with Universal Studios Home Video on this project. The creation of the Jurassic Park online store is an effective medium for bringing this off-line blockbuster success into the digital arena.''
About Zengine
Zengine is a single-source commerce provider, enabling clients to deploy fully functional e-businesses in approximately 40 days. Unlike application service providers that act as general contractors by partnering with a variety of software vendors, Zengine owns every piece of the e-commerce solution, thereby eliminating the time, costs and inefficiencies associated with piecing together disparate technologies from multiple platforms. Zengine's services include Web site design, product content and merchandising, personalization, customer relationship management, advertising services, order management, fulfillment, customer service and reporting and analysis. For more information, visit zengine.com (which is not part of this release).
About MCSi, Inc.
MCSi has emerged as the nation's leading systems integrator of state-of-the-art presentation and broadcast facilities. MCSi's foresight and ability to converge three key industries: audio-visual systems, broadcast media and computer technology, combined with design-build and engineering expertise, computer networking and configuration services, an extensive product line, and quality technical support services, has given MCSi a distinct advantage in the systems integration marketplace and contributed to the dramatic growth of the company. MCSi's scalable solutions address clients at every level of the business transaction continuum. Products and services are available directly through the Company and its 650 sales specialists, many of whom provide enterprise-wide solutions and/or work exclusively with clients on strategic initiatives. Customers benefit from MCSi's years of experience, extensive product knowledge, and strong relationships maintained with manufacturers and technology leaders. biz.yahoo.com |
