Prolong Antioxidant Mints With Calcium D-Glucarate: A First in the Health Confectionary Market
REDMOND, Wash., Sep 14, 2000 (BW HealthWire) -- Prolong(TM) antioxidant mints with Calcium D-Glucarate, the first health candies marketed for over-the-counter (OTC), drugstore and convenience store outlets, will debut in early 2001.
The development of Prolong(TM) marks the collaboration between Nutraceutix Inc. (OTCBB:NUTX), a leading provider of proven technologies and products such as Calcium D-Glucarate for the nutraceutical market, and Mission Control/Generation Foods Corporation of Toluca Lake, CA, a premier developer and manufacturer of proprietary health candies and mints for distribution to mass merchandisers.
As a result of this research and development partnership, Prolong(TM) is the first all-natural, sugar-free mint containing Calcium D-Glucarate, as well as antioxidant vitamins C and E.
Calcium D-Glucarate is the patented form of glucaric acid, which is found naturally in the body and supports glucuronidation, a process in which the body detoxifies environmental carcinogens and other potentially toxic and harmful substances. Ongoing research at Ohio State University and AMC Cancer Research Center focuses on Calcium D-Glucarate's potential health benefits for cancer prevention.
According to Steffani Corri-Dolivo, vice president of Mission Control/Generation Foods, "Prolong(TM) is the first over-the-counter natural detoxifier of harmful substances delivered in this unique format utilizing the studied health benefits of Calcium D-Glucarate. We're excited to work with Nutraceutix to bring this innovative product to the marketplace."
David T. Howard, president and chief executive officer of Nutraceutix, added, "The co-development of Prolong(TM) mints by Nutraceutix and Mission Control HQ/Generation Foods represents a significant innovation in healthful, nutrient-containing confections that traverse several consumer audiences.
"Nutraceutix is pleased to supply patented D-Glucarate for this exciting new product which provides D-Glucarate's health benefits to consumers."
Prolong(TM) will be available in 1.25-oz. tins of Peppermint, Cinnamon and Natural Mint flavors at mass market stores in early 2001.
Nutraceutix Inc. possesses proven technologies and products for the nutraceutical industry. In addition to patented ingredients like Calcium D-Glucarate, Nutraceutix provides patented and proprietary technologies like CDT(TM) Controlled Delivery Technology, MDT(TM) Molecular Dispersion Technology, SET(TM) Self Emulsifying Technology and LiveBac(R) Probiotics.
Nutraceutix technologies provide distinctive supplements with tangible benefits for the consumer and competitive commercial advantages. For more information on Nutraceutix, please call 800/548-3222, or visit www.nutraceutix.com. |