AMD - Now dominating the ENTERPRISE Market
theregister.co.uk
"The print ads, say AMD, should target the commercial sector, using the AMD logo, the Athlon message, and where to buy the kit. When advertising on the Web, "sponsorship" of specific sites is preferred over general banner ads. AMD will provide the Athlon banner graphics. On the telly and on radio, resellers are advised to hos their own computer talk show, and AMD "will be happy to be a frequent guest".
Partners are advised to tell the press about wins AMD has made with commercial customers, and to provide us with performance optimized systems for product reviews. (Keep 'em coming, lads).
Joint presentations with AMD to provide so-called seed programmes are encouraged. AMD will provide optimized systems and encourages its resellers to show how good they are at service and support, according to slides we saw.
AMD will provide a bunch of promotional items such as the AMD Athlon Ratt Matt, window stickers, tear pads, and Mylar (not Myanmar) stickers, it has emerged. " |
