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Wednesday September 20, 8:06 am Eastern Time
Press Release
SOURCE: Asiacontent.com Ltd
Asiacontent.com Chooses Digital Island To Support Expansion into the Japanese Market
Digital Island's Tokyo Data Centre Provides State-of-the-Art Services And 100 Percent Redundancy to Support Major Regional Expansion Plan
HONG KONG, Sept. 20 /PRNewswire/ -- Asiacontent.com (Nasdaq: IASIA - news), Asia's leading producer of online content and media properties, has chosen Digital Island to support a bold initiative designed to penetrate the rich Japanese market and continue its expansion across Asia.
Asiacontent.com has extended its relationship with Digital Island to Japan in order to enhance and guarantee a consistent, fast and reliable online user experience. In addition, Digital Island will provide advanced data centre services that will support cutting-edge capabilities such as audio and video streaming.
``As well as offering 100 per cent redundancy for our original data centre located in Hong Kong, our agreement with Digital Island delivers a solid bottom line savings,'' said Philip Choi, CTO, Asiacontent.com. ``By working with Digital Island, we don't have to worry about additional staff or running data centres around the region, rather we can concentrate on what we do best -- delivering the best possible quality of service to our viewers,'' he said.
Asiacontent.com has rolled out 24 different localized Web sites across eight markets in five languages including technology, sports, entertainment, music, fashion and film. Asiacontent.com provides a powerful pan-Asian online media publishing platform of world-class branded content, by partnering with leading international media and Internet companies including CNET, Viacom's MTV Networks, SportsLine.com, MarketWatch.com and E! Online.
``As Asiacontent.com continues to expand its content and services across Asia, we are committed to providing our loyal users with a superior online experience,'' said Chris Justice, CEO of Asiacontent.com. ``We have grown from five to 24 Web sites since the beginning of this year, and our relationship with Digital Island is essential because it enables us to expand our operations efficiently and effectively.''
``We have seen tremendous growth in traffic among our sites. In particular, high Internet growth regions such as China, Korea and Japan, and Digital Island's services will allow us to meet our users' demands,'' he added.
Commenting on the development Catherine Carlton, Digital Island's managing director, Asia Pacific said, ``It is a pleasure to be working with Asiacontent.com whose philosophy so closely resembles our own. Specifically, to be the partner of choice for global and local online companies seeking to extend into an exciting arena -- the Internet in Asia.''
As Asiacontent.com's content delivery partner, Digital Island is providing the firm with what is effectively a virtual data centre -- all of the servers, support and bandwidth required to ensure that its customers enjoy a high-quality experience every time they access an Asiacontent.com site.
According to IDC estimates, the number of Internet users in Japan is expected to increase to 31.9 million in 2003. In addition, Forrester has estimated total online advertising expenditures in Japan to reach US$1.3 billion in 2003, from US$117 million in 1999.
About Asiacontent.com Ltd
Asiacontent.com. (Nasdaq: IASIA - news; www.corp.asiacontent.com) is Asia's leading producer of online content and media properties and operates the leading fully integrated online advertising network in Asia. By leveraging its unique pan-Asian online media publishing platform, Asiacontent.com creates world-class, multi-lingual content in partnership with international media and Internet companies including CNET, Viacom's MTV Networks, SportsLine.com, E! Online and NBCi. Through a joint venture with DoubleClick, Inc., Asiacontent.com delivers targeted online advertising and sponsorships through its DoubleClick Asia advertising network. Established in May 1999, Asiacontent.com operates 24 Web sites in six languages and eight markets: Japan, South Korea, China, Taiwan, Hong Kong, Singapore, Malaysia and India. Key investors include AsiaTech Ventures, CNET Networks, Inc., GE Capital Equity Investments Ltd., H&Q Asia Pacific, Intel Asia Pacific Inc., MTV Networks, NBC Internet, Newbridge Capital, Venture TDF Management of Singapore, the Hambrecht Family, Trans Cosmos, Inc. and W.R.Hambrecht + Co. Asiacontent.com can be reached at press@asiacontent.com or telephone +852-2143-1731.
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