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Wednesday September 20, 11:02 am Eastern Time
Press Release
Intel to Provide Sony and Mitsubishi With Intel StrataFlash Memory for New Internet Cell Phones
Intel Also Announces Plans for a 1.8 Volt Intel® Wireless StrataFlash(TM) Memory Product Specifically Designed for Internet Phones
TOKYO--(BUSINESS WIRE)--Sept. 20, 2000-- Intel Corporation, the leader in flash memory, today announced that Sony Corporation and Mitsubishi Electric Corporation will use 3 Volt Intel® StrataFlash(TM) Memory for new Internet cell phones. This is the first ever Internet cell phone application for the high density, low-cost Intel StrataFlash Memory product.
Intel StrataFlash technology stores two bits of information in every memory cell and, like all flash, remembers data even when the power is turned off. Intel is the only producer in the world to offer Intel StrataFlash technology.
As voice and data applications converge in the wireless Internet economy, next-generation handheld devices such as the Internet cell phone will require significantly larger amounts of flash memory. Intel StrataFlash Memory incorporates multilevel cell technology to provide twice the density in a single cell at a lower cost. The higher density enables Sony, Mitsubishi Electric and other manufacturers to enhance cellular features for its customers to include storing audio music files, Web caching and more.
Additionally, as part of the development plans announced today, Intel announced plans to release a 1.8 Volt Intel® Wireless StrataFlash(TM) Memory product in 2002 for Internet phones.
``When Intel StrataFlash Memory was introduced, it quickly achieved success in the networking and wireless infrastructure applications,'' said Darin Billerbeck, general manager, Intel Flash Products Group. ``Now, we are seeing growing interest from cellular OEMs as the density requirements in cell phones are rapidly increasing due to Internet use. Intel StrataFlash Memory is an ideal solution, now and in the future, for Internet phones where high-density board space and lowest cost per bit are important.''
Customers Embrace StrataFlash
Sony turned to Intel's StrataFlash product family to meet its needs for high-density flash memory for the company's new Internet phone design. ``The 3 Volt Intel StrataFlash Memory provides the highest density and lowest cost per bit flash memory in a single device,'' said Kazuo Yoshino, general manager, Sony Corporation Personal IT Network Company.
Mitsubishi Electric also used the Intel StrataFlash product for its new Internet phone design. ``The Intel StrataFlash memory satisfies the need for growing code in cellular phones, and provides a more cost effective means of managing data in a phone by reducing the amount of SRAM required,'' said Kazuhiko Takase, department manager, product implementation technology department for Mitsubishi Electric Corporation's Communication Systems Research and Development Center.
About Intel StrataFlash Memory
Intel introduced Intel StrataFlash Memory in 1997 to meet customer needs for high-density flash at a good value. With 128 Mb density, 3 Volt Intel StrataFlash offers OEMs twice the amount of storage capacity on one chip while providing the benefit of a lower 3 Volt implementation for longer battery life in handheld devices. Currently under development, a 1.8 Volt Intel StrataFlash product is being engineered specifically to meet the increasing flash density requirements of wireless Internet cell phones.
About IDF
The Intel Developer Forum Conference is Intel's premier technical forum, attracting thousands of hardware and software developers worldwide. The semi-annual conference provides hardware OEMs (original equipment manufacturers), IHVs (independent hardware vendors), and ISVs (independent software vendors) with in-depth information on Intel technologies and initiatives. More information on the Intel Developer Forum can be found at developer.intel.com. Updated information is available between Intel Developer Forums by subscribing to the Intel Developer Update Magazine at developer.intel.com.
Intel, the world's largest chip maker, is also a leading manufacturer of computer, networking and communications products. Additional information about Intel is available at www.intel.com/pressroom.
Note to Editors: Third party marks and brands are property of their respective holders.
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Contact:
Intel
Daniel J. Francisco, 916/356-0546 (office)
daniel.j.francisco@intel.com |
