LAS VEGAS, Sep 21, 2000 /PRNewswire via COMTEX/ -- WTAA International Inc. is
pleased to announce the signing of a licensing agreement with Universal Studios
Consumer Products Group (USCPG) to produce a multi-property bottled water line.
The line will consist of characters from USCPG's classic and film properties
including Woody Woodpecker, Universal Monsters, The Flintstones in Viva Rock
Vegas, The Adventures of Rocky & Bullwinkle and #13 NASCAR Winston Cup Series
(Team Gordon) featuring Woody Woodpecker.
"This agreement is truly one of the most comprehensive and property rich
licensing agreements that we have signed to date," says Bill McKay, WTAA's
Chairman & CEO. Over the past few months, the Company has announced exclusive
multi-year agreements with Sony Pictures for its' popular Dawson's Creek TV
series, Global Icons and the Hollywood Chambers for their world famous Hollywood
Sign and the Hollywood Walk of Fame, as well as an exclusive supply agreement
for the production and marketing of Paramount's enduring and popular Star Trek
TV series.
Mr. McKay further comments that, "Our USCPG bottled water program will start
later this fall and will add significantly to the Company's revenue base. As
with all movie release merchandising, WTAA will launch its' special licensed
bottled water when marketing for the movie releases are at its' height, taking
full advantage of the recognition it brings to the product sitting on retailer's
shelves."
Universal Studios Consumer Products Group is a division of Universal Studios
(www.universalstudios.com) a diversified entertainment company and worldwide
leader in motion pictures, television, home and location based entertainment.
Universal Studios is a unit of The Seagram Company Ltd., a global entertainment
and beverage company.
WTAA International, Inc. (pronounced "WA-TAH") is poised to become a leading
force within the North American bottled water and licensing industries. The
company has developed an exciting marketing program for distributing its license
and custom label small packaged bottled water products, and has a plan to
consolidate 5.0-gallon home and office bottled water companies throughout
Western North America.
For Investor Relations contact, Andrew Rockandel at Jupiter Financial Services
Inc.
NOTE: Safe Harbour for Forward-Looking Statements. Except for historical
information contained herein, the statements in this news release are
forward-looking statements that are made pursuant to the safe harbour provisions
of the Private Securities Litigation Act of 1995. Forward-looking statements
involve known and unknown risks and uncertainties that may cause the company's
actual results in the future periods to differ materially from forecasted
results. These risks and uncertainties include, among other things, volatility
of prices, product demand, market compensation, and risks inherent in the
company's international operations.
CONTACT: Andrew Rockandel, of Jupiter Financial Services Inc., 877-280-9822, or
fax, 800-676-0067, or wtaa@jupitercapital.com.
SOURCE WTAA International, Inc.
CONTACT: Andrew Rockandel, of Jupiter Financial Services Inc.,
877-280-9822, or fax, 800-676-0067, or wtaa@jupitercapital.co
URL: universalstudios.com
wtaa.com
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(C) 2000 PR Newswire. All rights reserved.
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KEYWORD: Nevada
INDUSTRY KEYWORD: REA
FOD
SUBJECT CODE: LIC
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