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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 234.70

-1.2%

Nov 14 9:30 AM EST

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To: Bill Harmond who wrote (108821)	9/22/2000 3:27:03 PM
From: Glenn D. Rudolph	Read Replies (1) of 164684

Those startup costs will now decline as % of sales. Gross margins are improving. Let's drop it until this plays out. I only quoted the above because gross margins are not properly accounted for due to COGS not following GAAP. I do not agree with the above statement but do agree that management claims this to be the case and the analysts that pound the table agree too. that Amazon wasn't in the toy business officially until late in the year, but was issuing PO's for toy inventory as early as February, yet you pound on them for inventory stumbles. Would it not have been wise not to enter the category until they were ready? That would have save $34 million in inventory markdowns. That is a lot of money. Oh well..we get to see it again this year;-) We will see how it looks at the end of Q4. Fair enough?

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