This should lite a fire of interest imo.
>>Thursday September 28, 9:16 am Eastern Time
Press Release
Information Architects Announces the End of ''Coding as Usual'' with the Release of XML-Based Visual Platform for Dynamically Building Sites
CHARLOTTE, N.C.--(BUSINESS WIRE)--Sept. 28, 2000--Information Architects® (NASDAQ: IARC - news) today announced the first public display of its next generation content creation and exchange management platform.
The technology will be debuted at Interwoven's (NASDAQ: IWOV - news) GearUP 2000 conference in San Francisco on Monday, October 2. IARC will release an XML-based Visual Platform (XVP) that provides, for the first time, a total environment to quickly and easily, create, manage and merge content without coding and other related development resources normally associated with content exchange technology. The release is an enhancement to IARC's patented SmartCode® content delivery framework.
``With the addition of the SmartCode XVP, we have provided a graphical user interface (GUI) that enables enterprises to quickly migrate their existing infrastructure into the world of JAVA, XML, wireless PDAs, and broadband ISPs,'' said Bob Gruder, CEO of Information Architects. ``With SmartCode, we enable our customers to build, maintain and flexibly merge exchange-type content without replicating the data for each separate purpose and presentation format. As businesses grapple with finding the developer-level technical resources to manage the crunching load of content being created every day, we have developed a simple, effective, comprehensive and easy to use solution for their content aggregation and delivery needs.''
Aggregating content typically is done today by writing code in JAVA or scripting languages such as TCL or Perl. The average programmer can create approximately 50 to 75 lines of clean code per day. A rearrangement of content may require as much as 5,000 to 10,000 lines of new code, which makes frequent changes prohibitively expensive. SmartCode's new GUI virtually eliminates this expense, potentially saving millions of dollars a year for corporations.
Information Architects' SmartCode XVP is a graphical environment that was designed from the ground up to alleviate the tremendous pressures that every business experiences to quickly add, transform and rearrange content on their sites. With little or no technical resource, SmartCode now enables the creation of a new ``acquisition agent'' and in minutes defines a new view, relationship or stylistic expression for its site.
The SmartCode Framework represents a web exchange as a graphical ``matrix,'' enabling customers to view inter-relationships and attributes of the content, or metadata. It makes it unnecessary to write code in order to create new composite views of that content, which may reside on many different servers, mainframes or cache engines.
``SmartCode's new XML and XPath-based platform is a major advancement in enabling the creation of sophisticated applications that aggregate, transform and syndicate content across the Web,'' said Dr. Leon Shklar, CTO of Information Architects and Patent Author of SmartCode. ``With the embedded application and data modeling capabilities, and adherence to JAVA, XML and RDF standards, we have given the technical community a method to envelop their existing technology with a 'spherical matrix.' This approach enables portability, distributed architectures and protection from hardware and software obsolescence, all with an absolute minimum of day-to-day technical support.''
IARC reports that private pre-release demonstrations with well known corporate names in the systems integration community have been universally positive and as such, all available resources are in place to finalize the offering for a scheduled release in Q4, 2000. |
