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Technology Stocks : Kana Communications Inc - (KANA)

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To: Mohan Marette who started this subject10/2/2000 10:24:23 AM
From: Roy F   of 369
 
Kana Introduces Enterprise Java eBusiness Platform For UNIX
October 2, 2000 10:19 AM Eastern Time
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Oct. 2, 2000--

eBusiness Platform Provides Leading Companies With Highly Scalable and Flexible Foundation for Rapidly Deploying Relationship Management Solutions

Kana Communications, Inc. KANA , a leading provider of enterprise relationship management (eRM) solutions today announced the availability of Kana eBusiness Platform for Unix. Kana eBusiness Platform is an open and extensible Internet architected application platform for rapidly building and deploying world-class e-business applications. Kana eBusiness Platform, which has also been delivered on a Windows NT COM platform, is now available on a 100% Java(TM) (J2EE(TM)) technology architecture, with initial support for Sun's Solaris and IBM's AIX operating systems. The product combines the portability and flexibility of a Java implementation with Kana's open-architecture, enabling companies to create a flexible and mission-critical foundation to integrate all of their e-business applications.

The cornerstone of any e-business is the platform, where applications and services are integrated through shared, object-oriented data structures, business rules and processes, enabling companies to easily manage relationships and interactions between customers, partners and the enterprise. Kana eBusiness Platform delivers this through a foundation that is both "enterprise-facing" and "customer-facing". The platform leverages the latest in Internet technologies, including XML and J2EE, and provides companies with the ability to rapidly integrate with existing applications and data sources and build and deploy new views of already existing data, without moving it. This enables a comprehensive view of customer and partner interaction history and profiles, and provides a common way to manage application services such as personalization, Internet workflow, business rules and events, permissions and security.

Donna Fluss, vice president and research director, CRM Practice, for The Gartner Group stated, "The increasing need for scalability on the web - the need to process large volumes of transactions with mission critical dependability - is moving the eService and eCRM market places towards UNIX."

Kana eBusiness Platform was designed and developed based on customer feedback and market demand from leading Internet firms and Global 2000 companies transitioning to e-businesses. This platform realizes dozens of customer-driven enhancements and new capabilities that will allow Kana customers to:

-- Work on an open platform, architected on the latest in
Internet technologies, that scales to millions of simultaneous
users and leverages industry-standard technologies.

-- Through a browser-based GUI interface, empower business
process owners to create and maintain easy-to-construct
workflows and business rules in real-time, so that companies
can respond quickly and with minimal disruption to dynamic
changes in the way they interact with customers and partners.

-- Extend a robust data model that defines standard data and data
relationships useful in all e-business applications to rapidly
develop and deploy applications and reduce development costs.

-- Extend the Kana eBusiness Platform data model to incorporate
legacy system data so that companies can create a global view
of the relationship for customers, partners and enterprise
users and leverage their investment in existing systems and
databases.

-- Take advantage of customer and enterprise-facing Web site
interfaces that can be easily personalized to increase
customer interaction and satisfaction with the company.
Enhanced user interface templates, designed to automatically
work with a company's existing Web site design.

-- Create and manage secure multi-user accounts, and unlimited
secure profiles so that companies can provide unlimited,
permission-based personal views into one common database of
customers, partners and staff members.

-- Leverage Kana eBusiness Platform's support for Unicode from
Web server to database to enable customer interactions in
native languages and quickly extend market reach to
international audiences.

"At Kana we are delivering enterprise-strength products that
empower companies to deploy large-scale e-business solutions without
having to remold their entire business," said Michael McCloskey, CEO,
Kana. "Kana grants companies the flexibility to build e-businesses
cost effectively, by leveraging systems they already invested in and
integrating the data applications on which they already rely. Our
eBusiness Platform was engineered based on feedback from Kana's base
of more than 700 customers, including leading Internet and Global
2000."

Kana Enterprise Java eBusiness Platform for UNIX Highlights:

Data Object Designer

-- The Data Object Designer graphical interface allows you to
quickly expand existing or create new, Kana eBusiness
applications. These database tools allow an application
designer to create new business objects, data fields and
describe necessary relationships between objects.

Workflow Designer

-- The Workflow Designer is graphical drag-and-drop web
automation tool used by business managers to quickly create
and modify business processes that involve multiple
activities, communication channels or business stakeholders.

Business Rule Designer

-- The Business Rule Designer enables a non-programmer to create
and modify easy-to-construct business rules through a
browser-based interface.

Membership Designer

-- The membership Designer allows an administrator of the
eBusiness Platform to create named security groups to grant
entitlement.

-- Customer Profile Management enables a company's online
customers to create and maintain their own, secure, customer
profile information

-- Site Account Management empowers customers to establish and
administer multi-user accounts

-- Request Management allows customers to create and maintain
on-going interactions (service issues, product inquiries,
fulfillment questions) with the enterprise

-- Account Management enables agents to manage customers, and is
designed to facilitate both B2B and B2C businesses. The
Account Summary page provides the enterprise with a Business
Portal that delivers a 360-degree view of all customer and
partner interactions across business functions and
communications channels

-- Contact Management allows agents to treat customers as unique
individuals including support for unlimited addresses, contact
numbers and personal preferences and interests

-- Response Management enables businesses to manage requests
(service issues, product inquiries, fulfillment questions) and
collaborate on-line with eCustomers

-- Task Management empowers businesses to distribute activities
to both customers and agents in a pre-defined and accountable
business process

-- Staff Management enables business managers to manage staff,
application groups, reporting structure and unlimited account
management customer accounts

-- Customer Portal provides a single interface for customers to
interact and manage all interactions

-- Partner Portal provides a single interface for partners to
view all customer and agent related activity

-- Agent Portal provides a single interface for agents to view
daily activities at-a-glance and organize their personal
workspace

About Kana Communications Inc.

Kana Communications, Inc. KANA , a leading provider of web-architected enterprise relationship management solutions, delivers a broad range of world-class, integrated e-business and interaction applications with a modular and scalable platform for both Internet and Global 2000 companies. Kana solutions deliver personal portals that offer customers, partners and the enterprise a global view of their communications and relationships. This global view includes managing the full set of communications channels such as e-mail, Web, chat, instant message, VOIP, phone and person-to-person, as well as e-business and communications applications to integrate the marketing, sales and service functions. This full-service suite enables e-businesses to compete and succeed in today's customer-driven economy. For more information about the solutions found in more than 700 companies, including 8 of the 10 most trafficked Web sites, please visit Kana at kana.com.

Cautionary Note Regarding Forward-looking Statements Under the Private Securities Litigation Reform Act of 1995: Information in this release that involves Kana's expectations, beliefs, hopes, plans, intentions or strategies regarding the future are forward-looking statements that involve risks and uncertainties. These statements include statements about Kana's strategies in the marketplace, its market position and its relationship with customers. All forward-looking statements included in this release are based upon information available to Kana as of the date of the release, and we assume no obligation to update any such forward-looking statement. These statements are not guarantees of future performance and actual results could differ materially from our current expectations. Factors that could cause or contribute to such differences include, but are not limited to, the successful integration of Silknet, competition, increased competition due to Kana's expanded product offering, risks associated with the evolving and varying demand for customer communication software, our ability to expand our operations, the successful integration BEI and NetDialog, acceptance of email and the Internet as a communications medium, litigation over property rights, and general economic factors. These and other factors are risks associated with our business that may affect our operating results are discussed in the Company's filings with the Securities and Exchange Commission ("SEC") including our registration statements on Form S-4 and S-1, Annual Report on Form 10-K and quarterly reports on Form 10-Q.

Note to Editors: Kana Communications, Kana eBusiness Platform, Kana and the Kana logo are trademarks of Kana Communications, Inc. All other company and product names may be trademarks of their respective owners.

CONTACT: Kana Communications Kyle F. Flaherty, 603/665-1308 kyle.flaherty@kana.com or Blanc and Otus Nadine Andrakin, 650/962-4750 nandrakin@blancandotus.com
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