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Technology Stocks : Kana Communications Inc - (KANA)

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To: Mohan Marette who started this subject10/18/2000 2:33:21 PM
From: bob zagorin   of 369
 
Kana mBusiness Introduced for Wireless Enterprise Relationship Management

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Oct. 18, 2000--

Leading provider of eRM solutions announces Kana mBusiness already implemented with UK Customer

Kana Communications, Inc. (NASDAQ:KANA), a leading provider of enterprise relationship management (eRM) solutions, today announced Kana mBusiness, the company's already deployed wireless solution. Kana mBusiness is a part of the full Kana eRM solution, an integrated suite of world-class e-business and communications applications, and an Internet-architected platform that offer customers, partners and the enterprise a global view of their interactions and relationships. Kana mBusiness can currently be found in a business-to-business roadside assistance application from M.A.N. Truck & Bus, a UK company.

Kana mBusiness has been integrated with Kana eBusiness Platform, the rapidly deployable, highly scalable e-Business platform available on NT and UNIX. Working with the platform Kana mBusiness' wireless capabilities integrate with all of a company's e-business communications and applications. The solution includes wireless access to customer and partner portals supporting sales and marketing inquiries, personalized responses, service resolution, transaction confirmation and contact management. Kana's wireless solution uses standards such as WAP, WML and more to enable users to easily author content across wireless-able devices. Kana also allows for wireless portals to be customized, where users check and act on marketing, sales and service applications.

"To survive in today's competitive environment, companies must be able to interact with employees, customers and partners over every possible communication channel, said Michael McCloskey, CEO Kana. "By adding Kana mBusiness to our comprehensive suite of products, we add one more valuable channel that will enable e-businesses to create internal communication flow through a wireless network. This network will also enhance external relationships by supporting wireless marketing, sales and service interaction."

Kana mBusiness has currently been tested against leading technologies from Phone.com, Nokia and Palm's Web clipping.

About Kana Communications Inc.

Kana Communications, Inc. (NASDAQ: KANA), a leading provider of Internet-architected enterprise relationship management solutions (eRM), delivers world-class, integrated e-business and interaction applications with a modular and scalable platform for both Internet and Global 2000 companies. Kana solutions offer customers, partners and the enterprise a global view of their interactions and relationships. This global view includes managing the full set of communications channels such as e-mail, Web, chat, instant message, VOIP, phone and person-to-person, as well as e-business and communications applications to integrate the marketing, sales and service functions. Kana's full-service suite enables e-businesses to compete and succeed in today's customer-driven economy. For more information about the solutions found in more than 800 companies, including 8 of the 10 most trafficked Web sites, please visit Kana at kana.com.

Note to Editors: Kana Communications, Kana and the Kana logo are trademarks of Kana Communications, Inc. All other company and product names may be trademarks of their respective owners.

Cautionary Note Regarding Forward-looking Statements Under the Private Securities Litigation Reform Act of 1995: Information in this release that involves Kana's projections, expectations, beliefs, hopes, plans, intentions or strategies regarding the future are forward-looking statements that involve risks and uncertainties. These statements include statements about Kana's strategies in the marketplace, its market position and its relationship with customers. All forward-looking statements included in this release are based upon information available to Kana as of the date of the release, and we assume no obligation to update any such forward-looking statement. These statements are not guarantees of future performance and actual results could differ materially from our current expectations. Factors that could cause or contribute to such differences include, but are not limited to, competition, the successful integration of Silknet, increased competition due to Kana's expanded product offering, risks associated with the evolving and varying demand for eRM, eCRM, customer communication and similar software, our ability to expand our operations, acceptance of email and the Internet as a communications medium, litigation over property rights, and general economic factors. These and other factors are risks associated with our business that may affect our operating results are discussed in the Company's filings with the Securities and Exchange Commission ("SEC"), including our most recent annual report on Form 10-K and quarterly report on Form 10-Q.

CONTACT:

Kana Communications Inc.

Kyle F. Flaherty, 603/665-1308

kyle.flaherty@kana.com

or

Blanc and Otus

Nadine Andrakin, 650/962-4750

nadndrakin@blancandotus.com

KEYWORD: CALIFORNIA

BW0460 OCT 18,2000

11:11 PACIFIC

14:11 EASTERN
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