Rasmussen Research (Portrate of America) Named Most Accurate in Primary Polling
TownPages Subsidiary Ranked First Followed by Gallup and Zogby
TownPagesNet.com (AMEX: TPN - news), today announced that an independent analysis of pre-election polls and actual primary results found that its subsidiary Rasmussen Research most accurately predicted the outcomes of the Presidential Primary elections this year. Gallup and Zogby finished a close second and third.
The Washington, DC-based Progressive Review, (http://www.prorev.com) which conducted the "Primary Pollster Run-Off", ranked Rasmussen Research number one in accuracy. Sam Smith, the magazine's publisher, commented, "the results suggest that, contrary to popular myth, polls do work, but that some work considerably better than others."
Rasmussen Research President, Scott Rasmussen commented, "We're obviously pleased with this independent validation of our work. Primary elections are the most difficult of all to project, so our number one ranking through the primary season is particularly satisfying. The leader in every Rasmussen Research pre-election poll emerged victorious on election day."
Rasmussen Research conducts independent public opinion research using a proprietary automated telephone survey system. Results of this research are distributed on-line and through traditional media outlets. The firm's Portrait of America web site is the Number One Source for Public Opinion Polling Data On the Internet.
Rasmussen Research is one of a group of companies owned by UK-based TownPagesNet.com plc. Other group companies include BuyersGuide Ltd., (formerly Bowden Publishing) a well-known Internet-based Local Authority and Public Service Guide, and Town Pages UK Ltd., which operates an interactive service providing comprehensive up-to-date locally focused information about specific towns and cities in the United Kingdom in a graphically pleasing format. TownPagesNet.com plc has announced its intention to take BuyersGuide public in the UK and seek a listing for it on the London stock market. TownPages®' website can be found at townpages.co.uk
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