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Non-Tech : OAKLEY- NYSE:OO
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To: IN_GOD_I_TRUST who wrote (463)5/24/1997 12:36:00 AM
From: dave luken   of 1383
 
I stopped by the mall tonight and went into the sunglass hut to check out the current status of oakleys as opposed to the other brands.

1. I talked to the manager there and asked here which brand was the most popular and the best seller. She said the oakley's were by a large margin. Especially for the 18-25 age group. This was before I told her I owned the stock. Ironically and kind of funny was the fact that one customer, while I was in there, was looking at the oakleys but decided against buying them because of the price. The manager told him he should buy the stock instead because. She was just joking, but I chimed in and informed her that I do own the stock. I guess that impressed her because she then gave me all sorts of opinions, etc on oakley and most were pretty positive.


2. While I was in there for aprox. 10 minutes two different customers came in and purchased oakley sunglasses.

3. She said memorial day through labor day is the busiest time of year and she seemed upbeat about the recent sales the last couple of weeks.

4. I asked her if she knew anything about inventory problems they have had. She seemed surprised that I knew about this and said that inventory has been much better recently than in the past.

5. This is just one managers opinion,so take it for what its worth. But she did say oo are still the hottest sunglasses on the market, so we will see.
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