Anthony @ Equity Investigations, Dear Anthony, Message Board

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Strategies & Market Trends : Anthony @ Equity Investigations, Dear Anthony,

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To: Anthony@Pacific who started this subject	11/3/2000 8:09:16 PM
From: Duke-N-Duke	Read Replies (1) of 122087

One of the problems with many sports bettors is they are willing to pay hundreds or thousands of dollars for advice from sports services without checking out the validity of the claims and the quality of the advice they are purchasing. Many of these individuals are astute businessmen who wouldn't think of making a business decision without checking it out first from every conceivable angle. They protect themselves by insuring their homes and valuables. yet they are ready to believe any lies the gimmick-oriented sports service will tell them. What are some of the more common gimmicks used by the majority of sports services intent on getting the customer's money without necessarily producing winners? I guess the word lock has been used more than any other to convince the naive sports gambler to give his money to self-proclaimed geniuses. When the sports service uses the word lock, they are stating that the game cannot lose. They have found that if they say it loud enough and print it bold enough, a certain percentage of players will believe them. They have also found that the more money they ask for their lock, the easier it is to sell. The lock concept preys upon the bettor who has been losing and wants to recoup quickly. This kind of player is looking for the miracle that will bail him out. In this quest for a miracle, the bettor loses sight of reality. Always keep in mind that a play is a play. It can lose or win. The "expert" with the lock is implying that he knows more than the linesmaker, the bookies, the wise guys, the players and the officials. Almost anything can happen in a football game and a turnover or bad punt can totally alter the course of a game.

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