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Pastimes : Clown-Free Zone... sorry, no clowns allowed
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To: pater tenebrarum who wrote (34609)11/7/2000 2:59:38 PM
From: Ken98  Read Replies (3) of 436258
 
Heinz, you are correct with respect to the consumer photography market. What has hurt Kodak's margins is the migration of professional photographers to digital. Professionals have historically contributed up to 25% of Kodak's sales.

With professional level equipment it is possible to obtain the bandwidth of traditional film. The problem is that, even today, it costs $10,000+ ($20k+ just a couple of years ago) to achieve these results with high end cameras and Mac equipment. Until this cost comes down even more dramatically and can be done on non-Mac platforms, silver based film will dominate the consumer market.

It will be a slow death for Kodak.
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