SportsNuts.com Engages Salt Lake Capital to Provide Key Financial Advisory Services; Merchant Bank Gives Company Access to Several Strategic Partnership Opportunities Business Editors/High-Tech Writers SALT LAKE CITY--(BUSINESS WIRE)--Nov. 9, 2000--SportsNuts.com (OTCBB:SPCI) Thursday announced that it has engaged the services of Salt Lake Capital, a financial advisory and merchant banking firm, to provide strategic financial advisory services. With offices in Dallas and Salt Lake City, Salt Lake Capital provides a variety of business and financial services to emerging growth companies. Commenting on the agreement, Brian Hazelgren, a partner of Salt Lake Capital, stated, "We welcome the addition of SportsNuts.com to the portfolio of cutting edge technology-based companies represented by Salt Lake Capital. With our assistance, we believe that the company has the potential to become a significant force within its industry, particularly as the leader of an overall consolidation strategy. "With this strategy, we also intend to introduce the company to several clients and other strategic sources associated with Salt Lake Capital to provide key partnership possibilities." "The agreement with Salt Lake Capital is a critical building block in shaping the future financial and operational direction of SportsNuts.com," stated Kenneth Denos, president. "We believe that this relationship will help us emphasize our core strengths within this industry, particularly in leveraging its technology. In addition, the breadth of expertise available at our disposal through Salt Lake Capital will help us facilitate crucial relationships with other companies in related industries. "The skills and contacts of Salt Lake Capital, together with the proximity of our Salt Lake City offices, make this an ideal working arrangement for SportsNuts.com." About SportsNuts.com SportsNuts.com (www.sportsnuts.com) is a leader in providing Internet-based tools that enable teams, leagues, and players to build their own online sports communities. Community members publish schedules, statistics, pictures, videos, and articles for free -- all in a safe, secure, and easy-to-use website. SportsNuts.com is the emerging technology leader in sports information systems. The company's mission is to build a world-class, online amateur sports portal -- providing fans, players, and coaches with the tools they need to manage the sports they play. About Salt Lake Capital Salt Lake Capital (SLC) is a merchant bank that works with emerging growth companies to develop business strategies and assist with bridge and long-term financing. SLC helps companies discover, evaluate, and consummate strategic relationships to strengthen their core businesses, and provides critical analysis of issues affecting their clients and the industries in which they operate. SLC also assists with financial structure, negotiations, and planning. SLC has clients throughout the United States in a variety of industries, focusing on sports and technology ventures, consumer services, transportation, and commercial real estate. SLC is currently building a $100 million to provide for direct investment into their portfolio of clients. Questions concerning this release should be directed via electronic mail to corpinfo@sportsnuts.net, or by regular mail to SportsNuts.com c/o Kenneth Denos, President, at The Towers at South Towne II, 10421 South 400 West, Suite 550, Salt Lake City, UT 84095. This press release contains certain "forward-looking statements," as defined in the United States Private Securities Litigation Reform Act of 1995, that involve a number of risks and uncertainties. There can be no assurance that such statements will prove to be accurate and the actual results and future events could differ materially from management's current expectations. Such risk factors are detailed from time to time in the company's filings on forms 10-QSB, 10-KSB, and 8-K with the U.S. Securities and Exchange Commission and other regulatory authorities. --30--jae/ix* CONTACT: DeMonte Associates, New York 212/473-3700 |