MSEL Message Board - Msg: 14855392

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Microcap & Penny Stocks : MSEL

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To: Arthur Tang who wrote (1151)	11/21/2000 11:12:07 AM
From: Arthur Tang	Read Replies (1) of 1200

Quick analysis of today's news is that MSEL operating revenue is now projected at $1.6 billion down from $4+ billion. Net current asset is about $60 million. More detailed analysis is not necessary, until some changes are made in cost cutting. Burn rate at Value America will eat up all the cash realized from MOCA sale if 6 month is planned without any income. Plans for Value America software lease or sale to e-commerce old economy corporate customers are but a dream. MSEL does not have sales persons to handle such marketing. MSEL Value America operation has to be turned on to be staffed with advertizing professionals to generate advertizing revenue, and to sell slow turn over goods from MSEL warehouses. MSEL turn over of inventory is only 4 time a year at present. MSEL Value America customers(customer retention can not be abandoned) is an asset for advertizing revenues and for liquidating slow moving inventory at consumer prices.

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