Advanced Micro Devices - Moderated (AMD) Message Board

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Technology Stocks : Advanced Micro Devices - Moderated (AMD)

AMD 218.12

-0.8%

11:55 AM EST

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To: 5dave22 who wrote (20128)	11/21/2000 7:02:11 PM
From: Goutam	Read Replies (1) of 275872

Dave, re: < but those figures you threw out are incredibly ludicrous! $150-$200 million/quarter???? Microsoft doesn't even spend that much (believe me, I know). An effective television campaign, depending on their goals would cost between $25-$100 million a YEAR. > LOL... I confess that I don't have any exact idea how much it would cost to run an intensive TV campaign like the Intel PIII's advertising I had seen recently. I just extrapolated the spike in the costs of marketing I noticed during the quarter that AMD advertised on TV by 8 to 10 times to match the frequency of PIII ads I saw on TV. How much do you think the current PIII advertising is costing Intel per quarter? Goutama

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