YAD.V, BOD News
ALUDRA Strengthens Global Business
Development with Key Appointment of Robert
Binns as Chairman of the Advisory Board
Toronto, Ontario - Wednesday, November 22, 2000, 9:10 AM EST
Aludra Inc. (CDNX: YAD), The Technology and Imagination Solutions
Company, is pleased to announce the appointment of Robert J.
Binns as Chairman to the Advisory Board. This appointment is a
key component in an aggressive business campaign to assemble a
seasoned advisory team to help guide the company's worldwide
market growth strategy and to increase Aludra's capacity to
manage emerging opportunities.
Mr. Binns, President of Allianc-e.com Incubator Corp., an
e-commerce incubator providing management and consulting services
to early stage e-commerce and Internet companies is a valuable
addition to Aludra. With over 20 years of marketing, sales,
operations and general management experience building new
businesses Mr. Binns brings to the Board a unique global
perspective on the challenges facing business today. Specialized
in Internet and e-Business platforms and on the implications of
Internet technologies on user's enterprise software and platform
strategies, Mr. Binns core competency revolves around the dynamic
trends within the Internet and enterprise portal marketplaces and
the impact these trends have on enterprise e-Business
initiatives. He has played instrumental roles as Vice President
of Cebra Inc., a wholly owned subsidiary of the Bank of Montreal
and with IBM Canada.
Mr. Binns will have a critical role in, among other things,
mapping the company's future for Internet initiatives. He will
help spearhead the strategic planning process and maximize the
company's upside potential. Mr. Binns will not only be
responsible for helping to build key strategic alliances and
partnerships to extend Aludra's reach but, in particular, his
role will involve the development of the company's sales and
marketing team to strengthen Aludra's commitment to building a
stronger presence in the Canadian marketplace.
"We are delighted that Robert Binns has joined our Advisory
Board. Mr. Binns' deep industry experience and market knowledge
is a solid foundation for his new role and we are confident that
his extensive leadership experience will make a significant
contribution to the Board," says Aldo Baiocchi, President and CEO
of Aludra. "I am very pleased with the fact that we have been
able to attract people of the caliber of Mr. Binns. He is
experienced in working in team-based environments, something that
is critical to Aludra's success. With his direction and guidance,
Aludra will continue to produce technology applications and
processes that are world-class."
Commenting on his appointment, Mr. Binns said, "I look forward to
working with Mr. Baiocchi, and the rest of the Aludra team. There
is a large pool of creative and technology talent here, and the
staff members are excited and involved in taking Aludra to the
next level. I feel privileged to be able to work with them
through this important period in the company's growth."
About Aludra
Aludra Inc. is a Toronto-based Technology and Imagination
Solutions Company that is ranked among Canada's Fastest Growing
Companies as published by PROFIT, The Magazine for Canadian
Entrepreneurs. As an e-Business full service provider, Aludra
delivers innovative e-Business services using new and emerging
technologies to a growing corporate client base. This
award-winning company is well known for its multimedia
creativity, digital animation, flexible programming technology
and its flagship product, Aludra Suite, version 1.1. This modular
suite of integrated, Web-based products enhances information
access, provides transaction tools, data hosting and fully
integrated front/back-office customer relationship management.
Aludra combines this modular offering with implementation
services and strategic alliances to enable client companies to
establish sustainable e-business in the fast-growing Internet
marketplace.
For more information about the company, please visit Aludra's Web
site at www.aludra.com, or contact Aldo Baiocchi, CEO and
President of Aludra, at (416) 658-0034 ext.103 or e-mail at
ab@aludra.com, or contact Investor Relations at (416) 656-7640
ext.114.
The Canadian Venture Exchange has not reviewed and does not
accept responsibility for the adequacy or accuracy of this
release. |
