COGNICASE Acquires Fireworks Creative, Acquisition Part
of COGNICASE's Strategy to Provide End-to-End e-Commerce
Solutions
MONTREAL, CANADA--NOVEMBER 30, 2000 - 09:26 EST
COGNICASE Inc. (Nasdaq: "COGI") announced today
the acquisition of Fireworks Creative Inc., a Toronto based new
media agency.
Founded in 1995 and employing more than 25 new media professionals
in Toronto, Fireworks provides corporate clients with innovative
e-business strategies, brand positioning, interface design and
programming. The company's clients include Hydro One, Glaxo
Wellcome, Famous Players, Shared Technologies, Office Specialty,
Deloitte & Touche and the Toronto Board of Trade.
This acquisition strengthens COGNICASE's position in Canada as a
company with the strategic, creative and technological
capabilities to deliver complex digital solutions.
"We expect to grow our business significantly with this strategic
relationship. Thanks to COGNICASE's expertise in Web and wireless
integration, we will now offer our clients end-to-end e-business
solutions from digital strategy to back-end integration," said
Andy Strote, President of Fireworks Creative.
"We intend to significantly expand our operations across Canada
and recognize the need for strong companies with complementary
expertise to make this happen," said Ronald Brisebois, President
and Chief Executive Officer of COGNICASE. "We are confident that
Fireworks' reputation and expertise will help us gain additional
share in the North American e-business market."
About COGNICASE
COGNICASE (TSE: "COG", Nasdaq: "COGI") is an innovative company
specializing in the development and integration of e-business
solutions using the Internet and Wireless technologies. Based on
its results-driven approach, software and technologies, as well as
its international Internet engineering, ASP applications
development and IT hosting centre, COGNICASE offers innovative
solutions that contribute to the business success of its customers
in the digital economy. The Company is active in several
countries, including Canada, the United States, France, Spain,
Belgium, the Netherlands and Australia.
About FIREWORKS CREATIVE
Fireworks helps companies transform their communications and
processes to take full advantage of the digital economy. The
company develops coordinated campaigns that include the Internet,
CD-ROMs, and kiosks together with traditional media such as print,
direct mail, and advertising. On the Internet, Fireworks develops
powerful Web strategies, site architecture, brand development,
interface design, and original content including copywriting,
graphic design, illustration, and photography. |
