Any info about Iomega (IOM)? Message Board

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Non-Tech : Any info about Iomega (IOM)?

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To: Rocky Reid who wrote (23634)	5/29/1997 12:59:00 PM
From: Herb Fuller	of 58324

Rocky , Re:>>> But a standard Zip is not, with it's less than 2% inclusion rate.<<< Rock , three years ago Iomega's Zip was at 0% inclusion and today it's around 3% and growing . The drive market is huge and as a reminder to you , you have to get to 3% before you get to 4% etc . As far as Iomega's Zip being proprietary this is not true . Iomega is allowing other mfg's to produce the Zip as the market is too huge for Iomega to do it all themselves .After all the real money , using the razor blade analogy , is in the media . It would be impossible Rock for the Zip to go from 0% to 100% at the snap of your finger . Just think for a moment , Iomega is a 2.5 Billion Dollar a year company with only 3% of the potential market ? Where will Iomega be when it reaches it's maximum potential . 5 Billion ?- 7 Billion ?- 10 Billion ? You have to get real Rock , Herb

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