Tuesday December 5, 9:32 am Eastern Time Press Release
Infotopia Makes Announcement
BOSTON--(BUSINESS WIRE)--Dec. 5, 2000--Infotopia, Inc. (OTC BB: IFTP) (``Infotopia''), announced today the launch of its new and revamped website www.infotopia.tv. The website contains expanded information about the company, a compendium of news articles and press releases, links to information on the Direct Response Industry, product information, future forecasts and projected earnings per share, links to purchase various products, information on our strategic partners, a special Chairman's message to be updated weekly and much more.
Ernest Zavoral, President of Infotopia stated, ``This website permits us to consolidate information for our shareholders and customers as well. It also allows for tracking a variety of elements of interest. We are great believers in the Internet and while we have never been tempted to call ourselves a dot.com company, we are generating 14% of our product sales through the Web. The best part is that our e-commerce business has been and continues to remain profitable. As Infotopia develops its presence on the Internet we expect to expand and deepen our cyberspace sales.''
Daniel Hoyng stated, ``We have used the Internet from the beginning of our sales effort. However, each product had its own website. The new site allows shareholders and customers alike to find out as much as they please about Infotopia, its products, product sales, corporate developments and allows also for on line ordering of products. Of particular interest to the financial community are the pages devoted to SEC filings, outstanding shares, and future forecasts. Our philosophy to openly communicate with the customers and shareholders enables them to monitor both product and corporate developments. This is just the beginning of our Internet presence. Infotopia plans to be online in early 2001 with an Internet ''Discount Superstore``, which will be strategically marketed in the Company's infomercials and through targeted advertising to thousands of existing customers.''
ABOUT INFOTOPIA
The Company's mission is to produce, market, and distribute an expanding line of high-quality, innovative health, fitness and consumer products. Infotopia is modeling its business after Direct Focus (NASDAQ:DFXI - news). Infotopia seeks out products that deliver superior value, outstanding quality, and competitive prices to best satisfy customer demand. The Company markets its products to consumers through a variety marketing channels, including infomercials, distributor alliances, and Internet e-commerce. The management at Infotopia is committed to increasing corporate revenues and profits. The company's website is located at infotopia.tv
Contact:
OTC Relations
Robert Tilton
609-888-4111
IFTP@OTCRelations.com |
