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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 219.06

-1.6%

2:11 PM EST

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To: Bill Harmond who wrote (112467)	12/6/2000 7:57:55 PM
From: H James Morris	Read Replies (2) of 164684

Bill, Lets talk about Dclk. Another company you claimed was superbly managed. Another of your picks that has yet still to make a profit!! I think you should go back to yellow page advertising, because you knew that all so well! >NEW YORK, Dec 6 (Reuters) - Shares of DoubleClick Inc (NASDAQ: DCLK) closed down more than seven percent on Wednesday a day after the online advertising network said it trimmed its staff in the wake of a slowdown in online ad spending. DoubleClick's shares closed down 1 at $12, off its 52-week low of $8-3/4 but down more than 90 percent from its 52-week high of $135-1/4. Many analysts expect ad spending to remain soft until the second-half of next year. The slowdown is a result of Internet companies curtailing their ad initiatives and the failure of traditional advertisers to come in fast enough to offset them. Deutsche Banc Alex Brown analyst Vivian Kuan cut her revenue and earnings estimates for the fourth-quarter and full year 2001 on Wednesday, citing a continued period of soft near-term ad demand. She cut her fourth quarter revenue estimate to $133 million from $142 million and her full year 2001 revenue estimate to $633 million from $692 million. "DoubleClick's message confirmed our discussions with numerous industry sources over the past several weeks indicating that online ad spending remains soft in the fourth quarter, with a competitive and lackluster market expected to persist through the second quarter of 2001," Kuan said in a research note. Kuan also noted the departure of Wenda Harris Millard, DoubleClick's executive vice president of global media, who was in charge of helping bring traditional advertisers on line. Ziff Davis Media said she has joined the company as Internet president.

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