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Strategies & Market Trends : The New Economy and its Winners

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To: Bill Harmond who wrote (3787)12/7/2000 7:09:34 PM
From: Randy Ellingson  Read Replies (2) of 57684
 
Thanks very much for your reply. I asked about Yahoo's advertising business in part because I would love to be able to purchase a very small amount of ad CPMs, but anticipate the smallest orders would end up paying at least $10 CPM(talking, for example, 100,000 CPM or perhaps even less). Whether or not meaningful results could even be obtained for a small business with such a tiny ad effort is another question of course. I don't know much about it, nor just whom to ask. I suppose a usenet news group exists on advertising, and I could start there.

Randy
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