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 Selfhelpzone.com Grand Opening, and new partnership sets the stage for the
 company's EVOLUTION into the ENGLISH AND LATIN B2B marketplace
 
 IRVINE, Calif.December 8, 2000, Self Help Zone, Inc. (United States  Pink
 Sheets Symbol: SHZI) announced this week the Public Grand opening of
 Selfhelpzone.com. The site is a Self-Help Portal created to become the
 ultimate destination for people looking to build success in all aspects of
 their lives. During the Grand opening week the site has attracted 258,000
 hits.
 
 At Selfhelpzone.com visitors have 24 hour access to streaming Audio and
 Video programs and can order hard copies of programs in the area of Self
 Help. The site gives visitors instant access to content when then need it
 wherever they need it.  A parent looking for ideas on helping their
 children do better in school, or a Sales Manager looking for that missing
 link to inspire his sales force can log onto the site and instantly begin
 listening to audio programs by the nations top educators and
 motivators.  The site has over 1000 hours of programs available from best
 selling authors and speakers. New programs are being added daily.
 
 Selfhelpzone.com's unique market niche.
 Selfhelpzone.com's marketplace, worldwide Self Help books and tapes, is
 large and growing. According to industry experts, U.S. Self Help book sales
 alone are expected to reach approximately $25 billion in 2000.
 
 "Characteristics of this marketplace have created inefficiencies which
 our site's innovative delivery system can help to overcome... says Scott
 Wells, CTO of SHZI, who continues:  Physical store-based retailers must
 make significant investments in inventory, real estate and personnel for
 each retail location. This greatly limits the amount of inventory that can
 be economically carried in a bricks and mortar location. Due to this fact,
 most physical stores stock less than 10% of the Self Help books believed to
 be in print. This limits customer selection dramatically.  Selfhelpzone.com
 can offer unlimited selection without the cost associated with a physical
 store. To the customer this means we will be able to offer a greater
 selection of Self Help products in very specific areas."
 Scott Wells came to Selfhelpzone.com on the heels of a successful IT
 carrier.  Scott Worked at Microsoft for as Development Team Leader for
 Windows NT v3.5. While at Microsoft he served as Senior Architectural
 Engineer. Prior to Microsoft he served as Manager of Planning and
 Implementation for MCA Corporation (Universal Studios) designing computer
 solutions.  His projects have included the design of Ecommerce Engine
 solutions for: Chase Manhattan, Reuters International, Bank of America,
 Universal Studios, Fidelity Financial, Escrow.com.
 Partnership with Diaplan Expands the zone into the English and Spanish B2B
 marketplace
 As part of selfhelpzone.com's goal to become the ultimate Self Help super
 store the company has also entered into a partnership with Diaplan Designs,
 Inc. for on-line distribution of courseware in the B2C and B2B markets,
 SHZI will be offering Diaplan's web-based supervisory and management
 curriculum of 350 modules, called the Management Learning System
 (MLS).  Diaplan's courseware will be available in both English and Spanish
 and will reside both on www.selfhelpzone.com and the soon to be opened
 www.zonadeautoayuda.com  (Self Help Zone's Spanish version web site is head
 up by Carlos Conejo. Mr. Conejo is an expert on the rapidly growing
 multicultural marketplace. He is the speaker for Zig Ziglar's re-recorded
 "To The Top" in Spanish. )
 
 "Diaplan Designs, Inc. has programs we need to enter the B2B market with
 both feet firmly planted; " says Tony Aker, Co-founder of SHZI, who
 continues:  "This partnership is a win for all sides. We expect rapid
 growth and continual revenue from the partnership.  With Diaplan Designs,
 Inc.'s courseware, SHZI can target English and Spanish speaking prospects
 on a global level. This also falls right in place with our recent
 development of our Spanish web site. With U.S. and Latin American Hispanic
 market in the Western Hemisphere representing a potential of almost 600
 million people, there is a great deal of opportunity there. Until now,
 there has been little available in Spanish, especially in the soft skills
 area.  Diaplan's line up of Spanish courses enables us to tap into an
 enormous base of individuals and companies south of the border,"
 
 "We are able to offer SHZI materials they can not get elsewhere," says Joe
 Cox, Diaplan CEO.  "We should capitalize greatly from SHZI's incredible
 distribution. A partnership such as this gives us instant
 distribution.  Clients looking for web based training are looking for that
 one-stop solution.  SHZI is positioning itself strongly in that role." adds
 Cox."
 
 Diaplan Designs, Inc.  is a privately held Florida corporation in business
 for over 17 years.  Diaplan's clients include many Fortune 100 companies as
 well as mid-sized and small companies including, Hughes Supply, Nabisco
 Mexico, and Pepsi Cola.
 
 For further information contact:
 Michael Le Guellec
 Email: micle@worldnet.att.net
 Ph:  707-537-9119
 Fax: 707-538-1115
 
 This release may include forward-looking statements. Such statements
 involve risks and uncertainties, which could cause actual results to differ
 from those set forth herein.
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