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Friday December 8, 3:18 pm Eastern Time
Press Release
Italtel Licenses Macrovision Digital Pay-Per-View Copy Protection Technology for Its Set-Top Boxes
LONDON--(ENTERTAINMENT WIRE)--Dec. 8, 2000--Macrovision UK Ltd., a subsidiary of Macrovision Corporation (NASDAQ:MVSN - news) in Sunnyvale, California, announced today that Italtel SpA, one of the world's leading suppliers of telecommunications networks and a major designer and manufacturer of set-top boxes, has licensed Macrovision's pay-per view (PPV) copy protection technology for its digital set-top boxes. Macrovision's technology is currently incorporated into 45 million digital set-top boxes worldwide.
``In 1996, Italtel was one of the first companies in the world to introduce a digital set-top-box for cable TV,'' said Antonino D'Angelo, Italtel General Manager. ``Since then, the company has enhanced and completed its product range with systems for terrestrial digital TV and for satellite Internet transmission and reception. Our set-top-boxes offer the best features of today's digital television receivers, with Macrovision copy protection being one of them.''
Macrovision's digital PPV copy protection technology is widely deployed throughout the world in digital satellite, cable, terrestrial, and NVOD/VOD networks. Macrovision's technology allows consumers to view, but not record, programmes that are copy protected at the direction of PPV system operators or programme suppliers. The technology is designed to deter unauthorized home taping of digitally delivered programmes. This allows copyright owners to minimize cannibalisation of their home video revenues while maximizing PPV system operator revenues.
``We are extremely pleased to have signed this agreement with such a prominent company as Italtel, who have decided to implement Macrovision's copy protection due to increasing customer demand. It will enable them to offer copy protection in their digital receivers for PPV-TV operators,'' said David Simmons, Managing Director at Macrovision UK Ltd. ``The digital broadcasting community is becoming increasingly aware of the benefits that copy protection can bring to PPV operators, program suppliers and consumers alike - benefits like increased choice of programs and more repeat PPV buys of a given program. We believe that copy protection is the key to system operators being able to offer more recent movies, leading to increased buy rates.''
About Italtel S.p.A.
Italtel is one of the world's leading suppliers of telecommunications networks. Its core business is the design, development and implementation of integrated voice/data networks based on its own multiservices platform. Its solutions are intended for companies active in the new economy: traditional carriers, new operators, Internet Service Providers and major corporations.
Italtel's leadership position is the result of 70 successful years in the design of communication systems, an experience that has enabled it to establish itself as one of the few companies worldwide with the know-how to develop networks integrating diverse elements (multimedia terminals, access, transport, switching, routers), using both proprietary and multivendor technologies. Its systems integration expertise allows it to deliver reliable infrastructures with internetworking capabilities and the flexibility to keep pace with technological advances.
Italtel's long-standing ties with Cisco Systems were recently strengthened through a technological and commercial partnership that positions Italtel as a Global Network Solutions Provider, with a comprehensive catalogue in which products and services are flanked by turnkey solutions, engineering and network consulting services for voice/data networks.
The Milan-based company has more than 4,500 employees, of whom 35 percent work in leading-edge ICT research areas. Revenues for 2000 total over 1.9 trillion lire (more than US$ 850 million); key markets are Italy, Spain, Russia and Latin America (Argentina, Brazil, Chile, Columbia).
Further information is available on the Italtel web site: www.italtel.com
About Macrovision
Macrovision develops and markets electronic license management, rights management and copy protection technologies for the enterprise software, consumer interactive software and home video markets:
The Video Copy Protection division provides technologies that are used by motion picture studios, cable and satellite TV operators, consumer electronics companies, and personal computer manufacturers to prevent the unauthorized duplication, reception or use of copyrighted video materials. Over 250 million DVDs, over 3 billion videocassettes, and over 40 million digital set top boxes have utilized Macrovision's video copy protection technologies.
The Computer Software Copy Protection division produces copy protection and rights management technologies for consumer and interactive software publishers. Its flagship product -- SafeDisc® CD-ROM copy protection -- has been licensed to over 100 mastering and replication facilities worldwide and is used by many major interactive software publishers including Microsoft, Electronic Arts, Mattel, Havas and Eidos. Over 50 million CD-ROMs have been copy protected with SafeDisc since market introduction in the fourth quarter of 1998.
The GLOBEtrotter Software division provides ELM (electronic license management) solutions to independent software vendors (ISVs), and software asset management tools for business applications. These products, led by FLEXlm®, are in use by over 2,000 ISV customers throughout the world.
Macrovision has its corporate headquarters in Sunnyvale, California, with European headquarters in London and Asia-Pacific headquarters in Tokyo.
Note to Editors: Additional background information on Macrovision Corporation and its other products, see www.macrovision.com.
All statements contained herein, as well as oral statements that may be made by the Company or by officers, directors or employees of the Company acting on the Company's behalf, that are not statements of historical fact, constitute ``forward-looking statements'' and are made pursuant to the Safe-Harbor provisions of the Private Securities Litigation Reform Act of 1995.
Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. Such risks and uncertainties are outlined in the Company's Annual Report on Form 10-K for 1999, its Quarterly Reports on Form-10Q, and such other documents as are filed with the Securities and Exchange Commission from time to time. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.
Macrovision and the Macrovision logo are registered trademarks of Macrovision Corporation.
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Contact:
Macrovision UK Ltd.
Carolyn Makins, +44 (0) 20 8839 0400
cmakins@macrovision.co.uk
or
Italtel S.p.A.
Jason M. Jacobs, +39.02.4388-3022
Jason.Jacobs@italtel.it
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