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Non-Tech : Firelight (FRL.V)

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To: Stew who wrote (123)12/11/2000 4:59:45 PM
From: SAM-DAN  Read Replies (2) of 240
 
And more news from FIRELIGHT.Things are rolling
Firelight Corporation
News Release
FRL - CDNX
December 11, 2000

FIRELIGHT SIGNS NORTH AMERICAN AGREEMENT WITH
WORLD'S LARGEST DISTRIBUTOR OF INSTRUCTIONAL GOLF
PRODUCTS

Firelight ("the company") is pleased to report they have concluded their initial
commitment for North American distribution of Butch Harmon's series of instructional
golf videos. The company has entered into a binding agreement with the world's largest
distributor of videos and related instructional golf products - The Booklegger ("BKL").
The contract, extended over two years, calls for BKL to market the videos to their
extensive network of retail outlets throughout North America.
BKL enjoys selling to some 8,000 outlets worldwide. Included in BKL's far reaching
network are; on and off course golf shops, driving ranges, gift shops, sporting good
stores, golf schools, direct mail golf catalogues, and various internet customers. BKL
President, Robert Kraut states, "We are excited to be given the opportunity to market Mr.
Harmon's golf videos. With Butch clearly recognized as one of the worlds top golf
instructors, and personal coach to Tiger Woods, we at BKL are very confident that retail
sales of these products will be exceptional and create tremendous excitement within the
golf industry. As such, it is with eager anticipation, that we await initial delivery of these
videos".
Firelight President Brad Hope says, "We are thrilled to have entered into an agreement
with BKL. With their reputation for success and integrity as wholesale 'heavyweights' in
the golfing community, we could not have asked for a better marketing partner. With their
help, and that of our partners in Japan and Asia, we hope to have these videos 'on the
shelves' and available to the golf playing public, in the next few weeks".

About The Booklegger.
The Booklegger, a California Corporation, was established in 1974 and is headquartered
in Grass Valley, California. Over the past 25 + years BKL has earned a reputation as the
golf industries most reliable wholesaler of instructional, and related, golfing products.
Currently the largest such distributor in the world, BKL continues to move forward with
its clients through maintaining an internal corporate focus on customer service, product
knowledge and professional integrity. For further information on BKL please call
1-800-262-1556.

About Firelight Corp.
Firelight is aggressively pursuing a strategy to become recognized as the world's
pre-eminent manufacturer and provider of only the highest quality in promotional and
instructional golf videos and products. Our mission is to provide unparalleled quality and
service to the golf playing community, while constantly striving to increase, and maintain,
exceptional shareholder value.

Shareholders, or other interest parties with questions regarding this news release, or other
matters are urged to contact the company, toll free at 888 465 3993 or Investor Relations at
604 467 4822 or toll free at 888 945 4770.

The Canadian Venture Exchange has not reviewed and does not accept responsibility
for the adequacy or accuracy of this release.
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