GoTo.com, promising Internet search engine Message Board

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Technology Stocks : GoTo.com, promising Internet search engine

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To: Ryan Bartholomew who wrote (679)	12/12/2000 4:37:10 PM
From: Richard Birecki	Read Replies (1) of 977

Okay, I have a question about goto.com I advertise with them and the money that I put down gets used up faster, which means they are getting more traffic, which makes me think that this co. may be a buy. BUT, It is losing decent amount of $$ every quarter ... why ... they have no inventory, their ad spending is down (I see no new ads), I'm wondering why they are down. BTW, to answer your question about Yahoo ... yes, it is completely possible yahoo would start listing them for Non searchable words in their index. IE-- words that default to google. It is incredibly unlikely that they will have goto.com in their "normal" listings. another question that I pose, how much do these deals add to the bottom line? certainly something, but I truly doubt it is at massive level. I assure you, whoever controls the traffic (on the big deals lkike Hotbot, altavista, etc.) has the upper hands in the negotiations versus the technology/ advertsier base ...

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