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Technology Stocks : IATV-ACTV Digital Convergence Software-HyperTV

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To: mike.com who wrote (12129)12/12/2000 7:59:04 PM
From: dwight martin   of 13157
 
From ITVT [swedlow@itvt.com]

Futuristic Technology

Dynamic Digital Depth (DDD) showed what [itvt] believes
will be advanced technology for ITV in the years to come.
DDD showed a plasma screen TV in the Motorola booth that
projected 3D images. Although, much better than the effect
of a lenticular hologram, the idea is the same. Here, one
does not need 3D shutter glasses. The system features
content that has been processed by special software to
extract 3D data. Specially treated video programs are
broadcast alongside that data and received by a set-top
box (in this case, Motorola's DCT-5000) that has decoding
software installed. Behind the screen, a special wavelength
filter film controls the distribution of the red and green
light of each pixel which projects the illusion of 3D in
bright color. The viewer can request that the filter be
activated on or off interactively. Deployment of this
technology is expected to be in retail early next year. Costs
to buy a unit on a plasma screen will increase the purchase up
to 20% + set-top box hardware. This is killer for the games
industry and for other companies such as ACTV and ICTV. While
speaking to DDD's CEO and CTO, [itvt] discovered that John
Malone and Lee Masters had been around to take a look.
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