Former Mattel, Time Warner Senior Executive, Interactive Technology Expert Joins UIT as CTO
December 14, 2000 08:01:00 AM ET
Andy Rifkin Brings Wealth of Experience From Past Positions At Mattel, Time Warner
LOS ANGELES, Dec. 14 /PRNewswire/ -- United Internet Technologies, Inc. (UIT), a developer of interactive control technology and subsidiary of United Leisure Corporation (OTC Bulletin Board: UTDL), today announced that Andy Rifkin, who held top technology positions at Mattel and Time Warner, has joined the company as Chief Technology Officer. Working with Dr. Thea Iberall, UIT's chief scientist and vice president of engineering, Rifkin will be responsible for leading the development and commercialization of UIT's interactive technology. Rifkin has twenty years of experience in the development of advanced interactive technologies for the consumer electronics, entertainment, media and communications industries.
"Andy brings to UIT an exceptional level of experience and leadership in developing and delivering interactive technologies to the marketplace. He will play an instrumental role in the continued development, customization and commercialization of our interactive I-C-IT technology platform for specific industry applications," stated Brian Shuster, chairman and president.
"UIT has a vision of how interactive technology will shape consumer electronics, entertainment, media, medical devices and everyday appliances in the near future. The I-C-IT platform has potential for many applications in different industries. I believe UIT will be a trailblazer in bringing interactive technology to the mass market and I am very pleased to be a part of that effort," Rifkin stated.
Rifkin has extensive senior managerial, technical and operational experience at Mattel and Time Warner. Rifkin was previously senior vice president, Design and Development, Mattel Media and senior vice president, Creative Technology, Mattel. During his tenure at Mattel, Rifkin lead the creation, development and production of interactive toys, which included Barbie Fashion Designer, Barbie Riding Club, Barbie Digital Camera and Hot Wheels Stunt Track Driver. Under his leadership, Rifkin created the division which became the leading publisher of children's interactive software during his tenure.
Prior to Mattel, Rifkin held positions as vice president, Interactive Application Technology, Time Warner Cable and Full Service Network, vice president of Advanced Technologies, director of advanced technologies, Time Customer Services and director of research and development, New Business Development, Time, Inc. Among his major accomplishments, Rifkin developed and executed the strategic plan to ensure the committed launch of Time Warner into interactive television and he was instrumental in developing the business and technical partnerships with Sega and TCI to form the Sega Channel.
About I-C-IT
UIT has developed Intelligent Control Interactive Technology (I-C-IT), a hardware and software platform for networking devices through various digital delivery systems such as the Internet, cable, broadcast and wireless networks. Products empowered with I-C-IT technology become "smart products" and can communicate with and be controlled by the user or through interactions with other I-C-IT enabled devices. I-C-IT technology can be customized and embedded into almost any electronic product, such as home and business appliances, toys, and medical monitoring devices. I-C-IT is marketed under the slogan "the smart in smart devices."
About UIT
UIT develops software that connects electronic devices to the Internet and other digital systems. UIT's interactive control technology allows users to communicate and control devices from anywhere in the world. These devices are designed to be controlled by the user through Internet based portals, which allow interactive communities to be created on the Internet. The smart device forms a direct link between the business and the customer, creating the potential for incremental subscription, e-commerce, upgrade and advertising revenue to be generated after the initial device sale. Additional information is available at the company's Web site at www.uitlive.com
United Leisure Corporation (OTC Bulletin Board: UTDL) is the parent company of United Internet Technologies, Inc. (UIT). United Leisure Corporation recently announced that it intends to change its name to United Internet Technologies Corporation.
This news release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, regarding the company's business strategy and future plans of operations that are subject to risk and uncertainties including the company's ability to successfully license its technologies to consumer electronics and toy manufacturers, the company's ability to deliver its technologies in a timely, efficient and profitable manner, the company's ability to establish strategic partnerships with third parties such as entertainment and media companies, and competing technologies which may adversely affect the company's ability to generate significant revenues from its core technology business. Forward-looking statements involve known and unknown risks and uncertainties, both general and specific to the matters discussed in this news release. These and other important factors, including those mentioned in various Securities and Exchange Commission filings made periodically by the company, may cause the company's actual results and performance to differ materially from the future results and performance expressed in or implied by such forward-looking statements. The forward-looking statements contained in this news release speak only as of the date hereof and the company expressly disclaims any obligation to provide public updates, revisions or amendments to any forward-looking statements made herein to reflect changes in the company's expectations or future events.
© 2000 PRNewswire
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