- Here's some specific proof that Yahoo is really doing a lot better than it's getting credit for - all I'm doing here is putting 2+2 together, here goes:
#1 - all the brick & mortars; along w/ top portals - are becoming "featured merchants" & paying the $5-10 mill fee:
SANTA CLARA, Calif., Nov. 16, 2000 - Yahoo! Inc. (Nasdaq: YHOO), a leading enabler of commerce on the Web, today announced that a number of new, brand name merchants have joined Yahoo!® Shopping (http://shopping.yahoo.com), recently ranked the Web's No. 1 portal shopping destination (Sept. 2000, Nielsen//NetRatings). saksfifthavenue.com, Target, Circuit City, JCPenney.com, eToys, Handspring, and Crutchfield will be featured merchants on Yahoo! Shopping, and join an existing roster of hundreds of trusted, brand name retailers that includes FAO Schwarz, Barnes & Noble, Costco, Old Navy, Brooks Brothers and FTD.COM. Also today, Yahoo! Shopping unveiled its new Gift Center, designed to help consumers take the guesswork out of finding the perfect gift for friends and family this holiday season.
#2 - it's paying off for everyone - "transaction volume on Friday, Sept. 24, 2000, increased more than two times from the same period a year ago"
- what am I missing here? That all the gloom & doom analysts are seeing?
thanks |