Hi Ibexx, I believe Intel is simply stimulating demand for PC consumer chips and is helping other consumer companies adopt similar consumer product lines (which in turn stimulates consumer chips). According to an earlier press release, one of these products came out of Intel's Archit Lab, which is a Lab well-known for creating new industry products that other companies may eventually launch or adopt (sometimes other companies are slow with establishing new technology products, so sometimes Intel gives the industry a jump start).
So, unlike the WSJ, I'm not of the impression that Intel is entering this market because it "expects its new businesses to post sales growth of more than 50 percent, the paper said." In fact, I consider the new biz to be, Server, Network, Comms, and Online Services,, not really consumer gadgets. I may be wrong, but I believe the consumer gadgets are simply being launched to stimulate chip demand and to give other consumer companies ideas to adopt similar product lines. IMO, no different than what Intel did when they launched the PC photo market, which is now prevalent.
I believe Intel is still a chip company, and unlike the article implied, I believe that's still their focus.
Regards, Amy J |