New Focus for Gates Is Consumer Electronics nytimes.com
Hi Harvey. In case you missed it, this was in yestereday's paper. Bill seems pretty wired about x-box. You never know, but the margin game is going to be a little different for him selling loss-leader hardware.
Indeed, William H. Gates, the Microsoft
co-founder who now calls himself chief
software architect, seems focused on an
entirely different business as his company
prepares to introduce its X-Box video-game
system, its first foray into the high-stakes,
high-risk consumer electronics business.
In Mr. Gates's mind, winning in consumer
electronics simply requires applying the same
lessons the company has mastered in the
computer arena.
"This is about great software, and it's about evangelization," he said today
in an interview in his office here. "Why did MS-DOS succeed and
Microsoft Office succeed? In all those things it was about evangelization,
and it was about getting great software engineers to put the pieces
together. That's still at the core of this thing."
Er, MS-DOS succeeded because of evangelization? Bill's always good for a laugh or two, anyway.
Cheers, Dan. |
