SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Non-Tech : Any info about Iomega (IOM)?
 Public ReplyPrvt ReplyMark as Last ReadFilePrevious 10Next 10PreviousNext  
To: John Hoagland who wrote (3767)6/28/1996 4:51:00 PM
From: Fred Weiss   of 58324
 
John - I'm a small software publisher of my own products. We market direct, through resellers and by royalty arrangements.

My view on giving up profits by discounting to resellers or entering into royalty deals is from the perspective of:

1) Does the deal put me into markets where I'm not known and would have difficulty achieving results?
2) Does the deal serve to enhance the visibility of my products, and, therefore, the greater acceptance of them in the markets in which I operate efficiently (profitably)?

The real benefit to Iomega is not the money they will receive from media makers, although it will surely be a nice extra income. The benefit will be the lower prices of the consumable aspect of these drives and the enhancement of acceptability of the drives to the consumer.

If Iomega is to fulfill its promise of becoming the standard in this arena, it must gain wide acceptance. Being the undisputed leader is where the real bucks are at.

Fred Weiss
Report TOU ViolationShare This Post
 Public ReplyPrvt ReplyMark as Last ReadFilePrevious 10Next 10PreviousNext  

HomeMailHotSubjectMarksPeopleMarksKeepersSettings
Terms Of UseContact UsCopyright/IP PolicyPrivacy PolicyAbout UsFAQAdvertise on SI
© 2026 Knight Sac Media.  Data provided by Twelve Data, Alpha Vantage, and CityFALCON News