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Technology Stocks : Intel Corporation (INTC)
INTC 38.12-3.5%2:46 PM EST
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To: Amy J who wrote (127347)2/14/2001 12:12:43 PM
From: Mary Cluney  Read Replies (3) of 186894
 
Hi Amy,<<<A basic rule of Marketing at every good company is, "unless specifically asked, never dispute misleading or incorrect information."....
Only a weak company would feel the need to waste their energy correcting incorrect information. Strong companies invest their time for the long-term, building their company, not on short-term inaccuracies.>>>

I basically agree. But, Intel is now not a good company wrt marketing and IR - in this, they are very weak. It is being run by accounting people. It is in chaos. People can and virtually say anything they want and get away with it.

The problem is not entirely with Craig Barrett. Craig Barrett is in many ways a better manager than Andy Grove. Intel was never very good at marketing and IR. They were lucky in that they had the right product at the right time.

Craig Barrett is correct in focusing his attention on engineering and manufacturing. And, my sense is that the financial team is pretty strong at what it does best - managing finances and controlling costs.

What I don't understand is why Barrett does not recognise that marketing and IR require a different skill set and that Intel does not have anyone possessing the requisite skills to manage marketing and IR.

Mary
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