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Non-Tech : LL Knickerbocker(KNIC)/Pure Energy Corp

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To: bob jaremsek who wrote (459)6/5/1997 10:15:00 AM
From: M.Hicks   of 1028
 
........and what appears before my wondering eyes?

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Thursday June 5 8:32 AM EDT

Company Press Release

Source: L. L. Knickerbocker Co. Inc.

L.L. Knickerbocker Signs Distributorship Agreement With Ontro, Inc.

LLK Will Market Products Packaged in Ontro's Containers Which Self Heat Food and Beverages

RANCHO SANTA MARGARITA, Calif., June 5 /PRNewswire/ -- The L. L. Knickerbocker Co., Inc. (``LLK'') (Nasdaq:KNIC - news) today announced it has entered into a Distributorship Agreement with Ontro, Inc. (``Ontro''), a California corporation, (formerly Self-Heating Container Corporation) to market products packaged in Ontro's containers which self-heat food and beverages.

In July 1996, LLK acquired a 25% equity interest in Self-Heating Container Corporation of California (now known as Ontro, Inc.) and Insta-Heat, Inc. Insta-Heat, Inc. is the owner of certain patents for the manufacture of commercially viable self heating packaging and container products. Ontro has the rights to manufacture, distribute and market the containers which self heat food and beverages.

Ontro, Inc. is engaged in the business of engineering, designing, manufacturing, and supplying containers such as cans, bottles, bowls and trays that initiate a chemical reaction in a scaled heating module inside the container to heat the contents with which the container is filled, such as beverages and foodstuffs, when a user presses an actuator on the container. The self-heating container will be the launch vehicle in the creation of new food and beverage products aimed at U.S. markets totaling an estimated $15 billion annually.

The terms of the Agreement call for Ontro to sell their containers to LLK for their use in manufacturing and selling of approved products, and for LLK to be designated as exclusive distributor for such approved products. Additionally, LLK may contract with manufacturers to produce approved products for LLK, and to package such products using Ontro's containers purchased by LLK.

``We have some very exciting plans for the manufacture and sale of products using Ontro's containers,'' said Louis L. Knickerbocker, Chairman & CEO. ``Consistent with the essence of our core business, we intend to create and build Brands which can be marketed through a variety of channels, including national and international retail and direct response mail.''

The L. L. Knickerbocker Co., Inc. markets a wide variety of branded collectibles, jewelry and accessories and consumer products. The Company also has a 38.3% equity investment in Pure Energy Corporation, the exclusive worldwide licensee to an alternative fuel with Patent Pending developed at Princeton University.
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