Free, Online CRM Audit; Are You Ready for CRM?
BOSTON--(BUSINESS WIRE)--Feb. 26, 2001--International CRM provider Norkom Technologies is offering organizations the opportunity to discover whether or not they're ready for customer relationship management (CRM). Companies can take the "Are You Ready for CRM?" test by logging on to Norkom's recently redesigned web site at norkom.com.
"By answering the questions in our interactive CRM audit, organisations will gain a better understanding and insight into the steps necessary for CRM success," says Paul Kerley, President and CEO Norkom Technologies. Participants are given detailed and tailored advice based on their individual answers and their overall score.
A "Knowledge Net" area -- a resource center for Norkom's successful "Keep Your Customers" series of booklets, latest research and other feature articles -- has been added to the web site. In addition to the "Are You Ready for CRM?" quiz, a useful glossary of over 40 CRM-related terms has also been incorporated into this area.
ENDS Press queries to: Mary O'Brien Simpson FT PR Tel: + 353 1 2605300 Email: mary@simpsonftpr.ie
Note for Editors:
Members of the media are encouraged to visit the new site at www.norkom.com, and take the Are You Ready for CRM? quiz for a better understanding of the breadth and depth of advice offered there. Please credit Norkom Technologies when referring to or using content from the site.
About Norkom Technologies:
Norkom Technologies (www.norkom.com) produces software and provides services which enable organizations to predict their customers' behavior and influence their interaction with them in the marketplace, resulting in higher profitability and lower costs.
Norkom Alchemist(TM) integrates with existing operational Customer Relationship Management (CRM) systems. Its predictive application models are custom designed for the telecommunications, retail financial services and insurance industries to address the sector-specific issues of churn, fraud, customer attrition, retention and loyalty.
Norkom's customers include Lucent Technologies, British Airways, Click GSM, Modern Woodmen of America and Vhi Healthcare.
Founded in 1998, Norkom currently employs over 200 staff. The company operates US headquarters in Boston, with international headquarters in Dublin, Ireland. The company has regional offices in the UK, Belgium, France, Israel, the Netherlands, and Scandinavia.
CONTACT:
Simpson FT PR
Mary O'Brien, + 353 1 2605300
mary@simpsonftpr.ie
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