Monday February 26, 3:56 pm Eastern Time
Press Release
Gemstar - TV Guide International, Inc. Announces Long-Term IPG Affiliation Agreement with The Canadian Cable Systems Alliance Inc.
PASADENA, Calif.--(BUSINESS WIRE)--Feb. 26, 2001--GEMSTAR-TV GUIDE INTERNATIONAL, INC. (NASDAQ:GMST - news; ``Gemstar''), today announced the completion of a long-term affiliation agreement with THE CANADIAN CABLE SYSTEMS ALLIANCE INC. (CCSA) for the incorporation of the Gemstar Prevue Interactive(SM) interactive program guide.
The CCSA is a federally incorporated Canadian company whose shareholder-based membership represents cable operators with an aggregate subscriber base in excess of 1 million television households of the approximately 8 million television households served by cable in Canada.
``This agreement assures our members access to the most sophisticated interactive program guide available anywhere in the world,'' said Walter Weckers, President of CCSA. ``With Prevue Interactive, our members will be offering their customers such features as programmable reminders, parental control options and impulse pay-per-view (PPV) ordering, in addition to the most complete interactive program listings anywhere -- and will do so with the confidence of a proven application.''
The Canadian cable industry currently provides service to approximately 8 million television households, out of the approximately 11 million television households available in the country.
``We welcome the CCSA members to our growing list of prestigious licensees. The international marketplace is one that we feel has tremendous potential for our interactive guidance services - and the Canadian marketplace is both important and logical for us. This long-term agreement once again validates the strength of our international patent position, and reconfirms the benefits that a licensee can enjoy under Gemstar's technological innovation, service quality and patent protection,'' said Peter C. Boylan III, Co-President and co-COO of Gemstar-TV Guide International, Inc.
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