Parthus in Hitachi deal. My benefits ...
The bluetooth value-chain is very large spiderweb like
informationsociety.
It's hard to call a one top benefitor.
Top phone's such as Nokia, Alacatel, Ericsson, Motorola, Mitshubishi, will deliver if they do...(Nokia having best Brand and market-touch).
You get more faste uppgradecyles for phones.
Chip (ip's MIPS ARM ARC CSR - fab's BRCM Atmel NSM STM) and software (XTND PUMA Wind ...? developers too such).
There are big co's such as Symbol Technologies who could uppgrade whole businees-modell via this.
I'm most interested by now on music over internet - bluetooth vison Delivers such as Liguidaudio, RealNetworks, Intertrust, likes, because this music-file-swapping will be huge appilacation.
Cellphones will replace MP3 players in kids pockets.
Lot's of Bluetooth IP like ARM chip's are European but music and other digital content will be US origin.
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Chip designer's licenses Bluetooth technology
By Madeleine Acey, FTMarketWatch 9:39:00 AM GMT Mar 14, 2001
LONDON (FTMW) - Chip designer Parthus [UK:PRH] announced on Wednesday that Japanese electronics giant Hitachi [US:HIT] had licensed some of its Bluetooth technology.
Shares in Irish company Parthus jumped 9.3 percent in London to 117.5 pence.
It said Hitachi would combine Parthus's technology with its own to get system-on-chip products to market more quickly. Such products combine many functions on a chip.
The value and length of the deal was not disclosed. Its signing was witnessed in Tokyo by Irish Deputy Prime Minister Mary Harney, Parthus said.
Bluetooth is a radio-based data transmission method that allows different computing devices including mobile phones to swap data without wires.
It has been driven by Swedish telecoms equipment maker Ericsson [SE:000010865] [US:ERICY], so a leading Asian electronics firm taking it on could see a big push for the nascent technology. Although Hitachi said the deal would not see it produce consumer end products, integrated core technology coming from such a big supplier should see others make consumer products quickly and cost effectively.
"Bluetooth is driving the future of seamless wireless connectivity, and Parthus's Bluestream (its Bluetooth range) offers us an industry-leading technology platform on which to base our offerings," said Hitachi chip division deputy general manager, Kazuo Minorikawa.
"While we can connect people across continents, connecting devices in the same office or house has proven extremely difficult without cumbersome wires," said Parthus chief executive Brian Long. "By combining our respective Bluetooth technologies we are in a position to provide wireless convenience in any location."
Madeleine Acey writes on technology for FTMarketWatch in London |
